Australia
TRIBE, founded in 2013 by Jules Lund in Australia, is at the forefront of the Creator Marketing industry. The company excels in bridging the gap between brands and diverse content creators, with emphasis on technological innovation and expert-driven solutions.
Their strategy hinges on a 100% opt-in community, enabling creators to collaborate with over 8,000 brands, including renowned names like Unilever, Amazon, and Disney. This approach has led to the creation of over 2 million branded content pieces, supporting modern marketing needs.
Capitalizing on market expansion, TRIBE operates in the UK and the U.S. and leverages technology for creator sourcing, campaign execution, and performance measurement. In 2019, they secured a $7.50M Series A investment from Burch Creative Capital and Gresham House Ventures, positioning them strategically for further growth in the rapidly evolving landscape of E-Commerce and Social Media.
