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TROOP logo — Your all-in-one solution for meetings management

TROOP

Your all-in-one solution for meetings management

Founded 2017 United States Minneapolis, United States 94 employees Series B Total: $19.85M Analytics, Big Data +2

General Information

Company Name TROOP
Founded Year 2017
Location United States Minneapolis, United States +3
Founders / Decision Makers
Team member
Employees 94
Industries Analytics, Big Data, Enterprise Software +1
Funding Stage Series B
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AI Insight

Bounce Watch AI
1 month ago

TROOP is demonstrating clear signals of post-Series B scaling, with a significant hiring push for 18 new positions indicating internal capacity expansion. Concurrently, the company is strategically enhancing its market presence through high-profile partnerships with industry giants like Direct Travel, Spotnana, and United Airlines for event co-hosting, alongside planned participation in key industry summits. These moves underscore a dual focus on strengthening operational capabilities and accelerating market penetration in the corporate travel and meeting planning sector. This proactive engagement positions TROOP to capitalize on its recent funding and drive substantial growth.

Signal Types
Hiring Partnership Market Presence
Strategic Labels
Team Expansion Market Penetration Ecosystem Integration
Next Move: Expansion
·
Impact: 8/10
·
Ideal For: Growth-Stage B2B SaaS VCs in Corporate Travel Tech

About TROOP

TROOP, founded in 2017, is carving a niche in the Analytics, Big Data, Enterprise Software, and Travel and Tourism industries. As a cloud-based meeting planning and group travel logistics platform, the company provides a comprehensive solution enabling companies to plan multiple in-person meetings annually. Emphasizing cost-effectiveness, efficiency, and sustainability, TROOP's slogan, "Your all-in-one solution for meetings management," encapsulates its mission.

Positioned as an international, remote-first entity, TROOP boasts operational presence across the U.S., Spain, South Africa, and the U.K. The firm recently secured a substantial $11.00M Series B investment on 30 March 2023, with key backing from prominent investors such as Madrona, All Iron Ventures, Conexo Ventures, and Durable Capital Partners. Recognized for its innovation, TROOP has received accolades such as Business Travel News Europe’s 2023 Tech List and Skift Idea Awards 2022 for Meetings and Events.

Taxonomy: meeting management, group travel logistics, cloud-based platform, business travel solutions, data-driven decision making, travel cost optimization, corporate meetings, MICE (Meetings, Incentives, Conferences, Exhibitions), remote-first company, traveltech, in-person meetings, data aggregation, event planning, global meeting planning

Services & Products

Smarter Meeting Planning
Travel Research Reduction
Budget Tracking
Location Selection

Target Customers

Travel Managers Executive Assistants HR Professionals Chiefs of Staff Finance Teams

Funding Rounds & Investors (7)

View All
Funding Stage Amount Investors Lead Investors Date
Series B •••••• 4
Investor Investor Investor Investor
30 Mar 2023
Series A •••••• 10
Investor Investor Investor Investor Investor Investor
•••• •••• 		30 Sep 2021
Non Equity Assistance •••••• 1 •••• •••• 01 Dec 2020
Grant •••••• 1
Investor
26 Feb 2020
Pre Seed Round •••••• 1
Investor
21 Dec 2019

View All 7 Funding Rounds

TROOP Alternatives & Competitors

View All Alternatives
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FAQ About TROOP

Your all-in-one solution for meetings management
TROOP was founded in 2017.
TROOP is headquartered in Minneapolis, United States.
TROOP operates in the following industries: Analytics, Big Data, Enterprise Software, Travel and Tourism.
TROOP has approximately 94 employees.
TROOP has completed 7 funding rounds, raising a total of $19.85M. The latest funding stage is Series B.
TROOP offers: Smarter Meeting Planning, Travel Research Reduction, Budget Tracking, Location Selection.
Top alternatives and competitors to TROOP include Mideast Travel Worldwide, Cain Travel & Events, Groupize, Eric.ai, CWT Meetings & Events. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
TROOP and Mideast Travel Worldwide are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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