Santa Monica, United States
VidRoll is a US-based startup founded in 2014, operating in the advertising, social media, and publishing industries. The company's slogan, "Efficiently harnessing new media growth with ad-supported models for better advertiser-audience relationships and optimal content publisher returns," encapsulates their mission to effectively monetize the rapid growth of new media channels across various platforms. VidRoll operates by providing an ad-supported model that enhances the connection between advertisers and their target audience, while helping content publishers achieve the financial value of their users.
With a focus on handling vast amounts of real-time data, VidRoll enables advertisers to make informed decisions that optimize yield, ultimately driving better results for all involved parties. The company boasts the efficiency of its business model, allowing for agility at scale and maintaining a leading position in the online advertising industry. VidRoll's commitment to exponential growth underscores its dedication to delivering superior performance that drives the success of its partners.
Currently, there is no public data available regarding VidRoll's last investment or the involved investors. Despite this, the company's innovative approach to ad-supported models and its focus on leveraging new media growth present an attractive opportunity for potential venture capital investments.
