Mumbai, India
WebEngage, founded in 2011, continues to innovate within the Analytics, Automation, Enterprise Software, and SaaS industries. Headquartered in India, the company excels in automating customer communication and enhancing user retention for over 800 brands including giants like Unilever, Shopper’s Stop, Adani Group, and SUGAR Cosmetics, earning a 4.5-star rating on G2.
WebEngage offers a powerful marketing cloud for consumer businesses, enabling multi-channel user engagement via web messages, in-app messages, push notifications, emails, and text messages. The platform utilizes enriched user profiles and allows segmentation based on behavior for real-time multi-channel campaign analytics. This has positioned them as a leading player serving diverse clients, from global enterprises like eBay and Flipkart to emerging startups.
The company secured a $20.00M Series B investment on 02 August 2022, backed by investors Blume Ventures, India Quotient, SWC Global, and IAN Fund, signifying strong confidence in its growth trajectory and market potential.
