Wheel & Sprocket logo — Enjoy Your Ride!

Wheel & Sprocket

Enjoy Your Ride!

Founded 1973 United States Milwaukee, United States 97 employees Retail, Automotive

General Information

Company Name Wheel & Sprocket
Founded Year 1973
Location United States Milwaukee, United States
Employees 97
Industries Retail, Automotive
Business Model B2C, E Commerce, On Demand
Revenue Model Product Sales, Service Fee, Leasing/Rental
Social

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About Wheel & Sprocket

Wheel & Sprocket, founded in 1973, stands out as one of the largest retail bicycle stores in the U.S., with an impressive network of twelve stores across Wisconsin and Illinois. The company's slogan, "Enjoy Your Ride!", aptly conveys its mission to make cycling accessible to all, fostering a strong sense of community through advocacy and events.

This enterprise has earned significant recognition, including being named among the Top 50 bike shops in America by Bicycling magazine, and receiving accolades such as Trek Dealer of the Year and Terra Trike Dealer of the Year. Focused on the Retail and Automotive industries, Wheel & Sprocket operates from the heart of the cycling community in the United States.

Although there's no recent investment activity recorded, the company presents a stable and reputable presence, potentially attractive to investors seeking to leverage enduring brand strength and community engagement in the cycling retail sector.

Business keywords: Bicycle Retail, Bike Advocacy, Cycling Events, Wisconsin Bike Stores, Illinois Bike Stores, Trek Bicycles, Terra Trike, Community Support, Cycling Community, Retail Excellence, Bike Accessories, Cycling Awards

Services & Products

Bike Sales
Electric Bike Sales
Bike Repair and Maintenance
Bike Fitting Services
Bike Trade-In Programs
E-Bike Battery Recycling
Home Delivery Services
Bicycle Pack & Ship

Target Customers

Cycling Enthusiasts Commuters Eco-Conscious Consumers Families Recreational Cyclists Professional Cyclists Children and Kids

No funding data available for Wheel & Sprocket yet.

Wheel & Sprocket Alternatives & Competitors

Wheel & Sprocket vs
K-Auto
K-Auto Finland

Merkkejä tulevaisuudesta. Suunnannäyttäjä autokaupassa ja autoilun palveluissa.

719 employees
Retail, CRM and Sales

FAQ About Wheel & Sprocket

Enjoy Your Ride!
Wheel & Sprocket was founded in 1973.
Wheel & Sprocket is headquartered in Milwaukee, United States.
Wheel & Sprocket operates in Retail and Automotive. Its work centres on Bicycle Retail, Bike Advocacy, Cycling Events and Wisconsin Bike Stores. Its customers include Cycling Enthusiasts, Commuters and Eco-Conscious Consumers.
Wheel & Sprocket has a B2C, E Commerce and On Demand business model. Its revenue comes from Product Sales, Service Fee and Leasing/Rental.
Wheel & Sprocket has approximately 97 employees.
Wheel & Sprocket offers: Bike Sales, Electric Bike Sales, Bike Repair and Maintenance, Bike Fitting Services, Bike Trade-In Programs, E-Bike Battery Recycling, Home Delivery Services, Bicycle Pack & Ship.
Top alternatives and competitors to Wheel & Sprocket include K-Auto. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Wheel & Sprocket and K-Auto are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Wheel & Sprocket, https://bouncewatch.com/company/wheel-sprocket, updated 22 March 2026. When citing, please name BounceWatch and link this page.

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