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Wise Athena logo — Artificial Intelligence That Gives You The Right Prices Ever...

Wise Athena

Artificial Intelligence That Gives You The Right Prices Every Cycle.

Founded 2013 United States Houston, United States 35 employees Grant Total: $3.60M AI, Consumer Goods +3

General Information

Company Name Wise Athena
Founded Year 2013
Location United States Houston, United States
Employees 35
Industries AI, Consumer Goods, Consumer products +2
Funding Stage Grant
Social

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About Wise Athena

Wise Athena is an artificial intelligence startup that aims to revolutionize pricing optimization for the consumer goods industry. The company's slogan, "Artificial Intelligence That Gives You The Right Prices Every Cycle," encapsulates its core mission. Wise Athena's AI-driven platform assists consumer goods companies in maximizing revenue during promotional cycles, offering solutions for constraint-based predictive optimization, iterative scenario optimization, and prediction of the "best" price and promotion option. Named by CIO Review as one of the Top 100 Most Promising BigData Solution Providers, and selected by SAP for its exclusive SAP.io foundry in Berlin, Wise Athena has garnered attention and recognition within the industry. The company's focus on leveraging AI to predict the right price in just one click addresses the challenges faced by consumer goods companies in aligning pricing and trade promotions to maximize margins and profits, especially in the face of increasing demands from retailers. Founded in 2013 and headquartered in the United States, Wise Athena secured a €1.75M grant investment from the European Commission on 15 March 2019. The company's innovative approach to leveraging AI and big data analytics to optimize pricing strategies positions it as a promising player in the intersection of Consumer Goods and SaaS industries.

Business keywords: CPG (Consumer Packaged Goods), Predictive Analytics, Pricing Optimization, Trade Promotions, SaaS (Software as a Service), Deep Learning, Elasticity, Cognitive Computing

Funding Rounds & Investors (10)

View All
Funding Stage Amount Investors Lead Investors Date
Grant €1.75M 1
European Commission
15 Mar 2019
Seed Round $450.00K 1
Kfund
Kfund
01 Apr 2018
Seed Round $120.00K 1
Techstars
Techstars
12 Sep 2017
Angel Round $570.00K -
10 Sep 2017
Angel Round $135.00K -
08 Dec 2015
Non Equity Assistance Undisclosed 1
VentureOut
19 Nov 2015
Angel Round $250.00K -
14 Sep 2015
Angel Round $100.00K -
01 Sep 2014
Angel Round $75.00K -
14 Feb 2014
Angel Round $150.00K -
18 Apr 2013

Wise Athena Alternatives & Competitors

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FAQ About Wise Athena

Artificial Intelligence That Gives You The Right Prices Every Cycle.
Wise Athena was founded in 2013.
Wise Athena is headquartered in Houston, United States.
Wise Athena operates in AI, Consumer Goods, Consumer products, SaaS and Machine Learning. Its work centres on CPG (Consumer Packaged Goods), Predictive Analytics, Pricing Optimization and Trade Promotions.
Wise Athena has approximately 35 employees.
Wise Athena has completed 10 funding rounds, raising a total of $3.60M. The latest funding stage is Grant.
Top alternatives and competitors to Wise Athena include Verteego - Now part of Bamboo Rose, Kuona, Singular Intelligence, Gastrograph AI, HIVERY. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Wise Athena and Verteego - Now part of Bamboo Rose are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Wise Athena, https://bouncewatch.com/company/wise-athena, updated 30 December 2024. When citing, please name BounceWatch and link this page.

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