Zapier logo — Meet AL, Zapier's automation expert.

Zapier

Meet AL, Zapier's automation expert.

Founded 2011 United States San Francisco, United States 1528 employees Post IPO Total: $1.30M Automation, Computing +2

General Information

Company Name Zapier
Founded Year 2011
Location United States San Francisco, United States
Founders / Decision Makers
Team member Team member
Employees 1528
Industries Automation, Computing, Data Analytics +1
Funding Stage Post IPO
Business Model SaaS, B2B, Platform
Revenue Model Subscription, Freemium, Usage Based
Social

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Recorded by Bounce Watch from public sources. Every entry below carries the date we observed it, and when we have not looked recently the page says so rather than leaving silence to imply nothing happened.

Homepage Update

Significant changes detected on company website (42% content change).

New Partnership Oct 07, 2026

Zapier has announced a content partnership with an unnamed individual, who teamed up with Zapier to break down a four-level AI transformation framework.

Event Participation Oct 07, 2026

Rob Ayre from Zapier will participate as a speaker in an upcoming webinar on October 14th, 2026, discussing how recruiting teams are putting AI to work.

Major Customer Win Oct 07, 2026

Carlos Robledo at hims & hers won a Zappy Award for building an automation system named "Rex" using Zapier, which created 19 workflows and saves up to 50 recruiter-hours weekly.

Product Launch Oct 06, 2026

Zapier launched Next Gen Zaps, a new self-healing automation feature that uses AI to fix broken workflows.

In The News Oct 01, 2026

Featured on Thenextweb: ‘When everyone’s responsible, no one is’: the AI champion problem

AI Insight

Bounce Watch AI
3 weeks ago

Zapier is strategically intensifying its focus on AI adoption and integration, evident in its recent 'AI champion' initiative and active thought leadership guiding enterprises on effective AI transformation. This proactive approach, detailed in recent media and supported by a significant website update, signals a dynamic shift towards empowering businesses not just with automation tools but with expertise in orchestrating AI-driven workflows. By emphasizing dedicated roles and measurable outcomes for AI implementation, Zapier is solidifying its position as a critical enabler in the evolving AI landscape. This strategy aims to drive deeper engagement and value creation within its target enterprise segments.

Signal Types
Product Strategy Marketing Update Thought Leadership
Strategic Labels
AI Integration Strategy Enterprise AI Adoption Workflow Orchestration
Next Move: Product Launch
·
Impact: 8/10
·
Ideal For: Growth Equity Investors — AI Enterprise Focus

About Zapier

Zapier enables software integration and automation for startups, small and medium businesses, enterprise companies, and various team departments from its headquarters in San Francisco, United States. Specializing in automation, computing, data analytics, and SaaS, the company focuses on helping organizations enhance their productivity through workflow automation and integrating a variety of business web applications.

Founded in 2011, Zapier offers services such as no-code automation, app integrations, AI workflow orchestration, and security compliance. Its revenue is primarily generated through a SaaS and B2B platform model, utilizing subscription, freemium, and usage-based pricing. The company's tools cater to marketing, IT, sales, and customer support teams, providing efficiency solutions tailored to digital workflows.

Business keywords: Software Integration, Business Process Automation, Workflow Automation, APIs, Business Web Applications, Efficiency Solutions, Productivity Tools, Digital Workflow, Task Automation, Process Optimization, Tech Empowerment, No-Code Solutions, Efficiency Enhancement, Tech-Driven Solutions

Services & Products

No-code automation
App integrations
AI workflow orchestration
AI tools integration
Workflow automation
Security compliance

Target Customers

Startups Small and medium businesses Enterprise companies Marketing teams IT departments Sales teams Customer Support teams

Funding Rounds & Investors (3)

View All
Funding Stage Amount Investors Lead Investors Date
Secondary Market Undisclosed 1
Sequoia
01 Jan 2021
Seed $1.30M -
01 Oct 2012
Support Program Undisclosed 1
Y Combinator
01 Jun 2012

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FAQ About Zapier

Meet AL, Zapier's automation expert.
Zapier was founded in 2011.
Zapier is headquartered in San Francisco, United States.
Zapier operates in Automation, Computing, Data Analytics and SaaS. Its work centres on Software Integration, Business Process Automation, Workflow Automation and APIs. Its customers include Startups, Small and medium businesses and Enterprise companies.
Zapier has a SaaS, B2B and Platform business model. Its revenue comes from Subscription, Freemium and Usage Based.
Zapier has approximately 1528 employees.
Zapier has completed 3 funding rounds, raising a total of $1.30M. The latest funding stage is Post IPO.
Zapier offers: No-code automation, App integrations, AI workflow orchestration, AI tools integration, Workflow automation, Security compliance.
Top alternatives and competitors to Zapier include Ninox Software, Sheetgo, Airtable, 50skills, Tines. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Zapier and Ninox Software are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Zapier, https://bouncewatch.com/company/zapier, updated 8 October 2026. When citing, please name BounceWatch and link this page.

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