China
Zbird is a leading diamond jewelry brand in China, renowned for its high-quality diamonds and personalized services. Founded in 2002, the company has garnered a strong reputation and widespread acclaim in the jewelry retail industry. Zbird is recognized for offering a variety of diamond cuts and personalized engagement ring customization, featuring unique diamond shapes such as "Arctic Light," "Fire Cushion," "Heart in Heart," and "Fire Princess."
As a part of Shanghai Polaride Diamond Co., Ltd., Zbird has established partnerships with prominent institutions such as the High Council for Diamonds (HRD) in Belgium, the Gemological Institute of America (GIA), and the Platinum Guild International (PT). These partnerships enable the company to curate a vast selection of diamonds, providing customers with real-time options for both online and offline purchases.
Emphasizing a unique service philosophy, Zbird aims to educate customers about making informed and wise choices in selecting diamonds, redefining the concept of engagement rings. The company pioneered the "loose diamond + setting" light customization model in 2002, allowing couples to have personalized wedding rings. In 2014, Zbird introduced advanced custom wedding ring services using patented cut diamonds, further accentuating the exclusivity of their jewelry.
Having received a $25.00M Series C investment from CeYuan Ventures on 01 March 2011, Zbird exhibits promising potential in the e-commerce industry as a prominent player in the Chinese market, with a strong focus on personalized luxury jewelry experiences.
