Fanplayr
Increase Conversion Rate and Net Revenue Per Customer For Websites & eCommerce
51 employees · est. 2012 · Palo Alto, United States
AB Tasty is the older company (2009 vs 2012); AB Tasty is the larger of the two.
Side-by-Side Comparison
| Metric | AB Tasty | Fanplayr |
|---|---|---|
| Founded | ||
| Founded | 2009 older | 2012 |
| Headquarters | ||
| Headquarters | Paris, France | Palo Alto, United States |
| Employees | ||
| Employees | 350 larger | 51 |
| Industry | ||
| Industry | Not tracked yet | AI, Analytics, Big Data |
| Funding Stage | ||
| Funding Stage | Acquired | Debt Financing |
| Total Funding | ||
| Total Funding | $238.10M | $8.50M |
| Funding Rounds | ||
| Funding Rounds | 6 | 5 |
| Services | ||
| Services | Web Experimentation, Feature Experimentation, Personalization, AI-driven Solutions, Conversion Optimization, E-Merchandising, Optimization Strategy Consulting | Data Analytics, On-Site Targeting, Messaging Services, Merchandising Solutions, Privacy ID |
| Target Customers | ||
| Target Customers | E-commerce Businesses, Digital Marketing Teams, Product Management Teams, UX Designers, Tech Companies, Media Companies | Ecommerce Businesses, Telecom Companies, Utilities Providers, Automotive Industries, Travel Companies, Media Firms, Financial Services, Betting and Gaming Companies |
| Taxonomy | ||
| Taxonomy | Customer Experience Optimization, Personalization, Experimentation, Feature Management, Conversion Rate Optimization, A/B Testing, Multivariate Testing, Landing Page Optimization, Website Customization, Digital Transformation, User Experience, Emotions-Based Segmentation, Recommendations, Merchandising | ECommerce Conversion Optimization, Behavioral Data Analytics, Personalized Recommendations, Ad Targeting, Lead Generation, Retargeting Strategies, Customer Retention, Cart Abandonment Prevention, Real-time Segmentation, Advanced Segmentation Technology, Visitor Experience Personalization, Offer Profit Optimization, SaaS Solutions |
| Website | ||
| Website | abtasty.com | fanplayr.com |
About AB Tasty
AB Tasty, founded in 2009, is a French company that serves as a distinguished partner in customer experience optimization for over 1,100 brands globally. The company's slogan, "Your customer experience optimization partner," encapsulates its mission of empowering brands through a powerful suite of t...
About Fanplayr
Fanplayr is an innovative player in the fields of AI, Analytics, Big Data, E-Commerce, and AdTech. Their core offering revolves around leveraging behavioral data through advanced machine learning and AI technologies to enhance the customer experience on eCommerce platforms. The company aims to boost...
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