Adsquare
Adsquare powers marketers with geospatial data science to enhance their omnichannel campaign experience.
146 employees · est. 2012 · Berlin, Germany
Adsquare is the older company (2012 vs 2020); Adsquare is the larger of the two.
Side-by-Side Comparison
| Metric | Adsquare | Roibox |
|---|---|---|
| Founded | ||
| Founded | 2012 older | 2020 |
| Headquarters | ||
| Headquarters | Berlin, Germany | Riga, Latvia |
| Employees | ||
| Employees | 146 larger | 13 |
| Industry | ||
| Industry | Analytics, Mobile, AdTech | Advertising, Analytics, Data Analytics |
| Funding Stage | ||
| Funding Stage | Series B | Seed |
| Total Funding | ||
| Total Funding | $9.20M | $3.00M |
| Funding Rounds | ||
| Funding Rounds | 4 | 2 |
| Services | ||
| Services | Campaign Planning and Activation, Marketing Analytics and Measurement, Real-time Footfall Data Tracking, Location-Based Audience Insights, Data Integration and Protection | Not tracked yet |
| Target Customers | ||
| Target Customers | Advertisers, Platform Partners, Data Owners, Digital Marketers, Media Agencies, Data Management Platforms | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Location Intelligence, Geospatial Data Science, Audience Targeting, Omnichannel Campaigns, Mobile Advertising, Programmatic Advertising, Data Exchange, Campaign Optimization, Consumer Behavior Insights, Real-Time Measurement, Retail Location Analytics, Geo-Contextual Targeting, Proximity Targeting, Moment Marketing, App-Contextual Targeting | Location Data, SaaS Platform, Geo-Diagnostics, Advertising Campaign, Grid Technology, Performance Marketing, Ad Campaign Optimization, Adtech, Programmatic, Market Research, Digital Advertising |
| Website | ||
| Website | adsquare.com | roibox.com |
About Adsquare
Adsquare, founded in 2012, stands at the forefront of AdTech innovation, leveraging geospatial data science to bolster marketers' omnichannel campaign experiences. The Berlin-based location intelligence platform is known for its capability to enhance campaign planning, activation, and optimization a...
About Roibox
Roibox is a SaaS platform that specializes in leveraging location data to optimize advertising campaigns. Their slogan, "Advertising platform focused on location data," encapsulates their core focus. The company was founded in 2020 and is headquartered in Latvia. Their proprietary Grid Technology™ i...
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BounceWatch watches Adsquare and Roibox for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Adsquare and Roibox — by email.
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Compiled from the BounceWatch company index. We last looked at Adsquare on 21 May 2026, and Roibox on 11 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.