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Adsquare logo — Adsquare powers marketers with geospatial data science to en...

Adsquare

Adsquare powers marketers with geospatial data science to enhance their omnichannel campaign experience.

Founded 2012 Germany Berlin, Germany 152 employees Series B Total: $9.20M Analytics, Mobile +2

General Information

Company Name Adsquare
Founded Year 2012
Location Germany Berlin, Germany
Employees 152
Industries Analytics, Mobile, Marketing +1
Funding Stage Series B
Business Model B2B, SaaS, Platform
Revenue Model Data Monetization, Usage Based, Service Fee
Hiring 4 roles posted in the month to 20 Oct 2026
Offices as of Oct 2026
Berlin, Germany London, United Kingdom Paris, France New York, United States Milan, Italy Madrid, Spain Central Business District, Singapore Dusseldorf, Germany Los Angeles, United States Hong Kong, Hong Kong S.a.r.
Social

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How does Adsquare compare?

A PDF of Adsquare and up to 10 competitors you pick: team, funding, traffic and every dated move of the last 90 days. Each company is re-checked on the day you order, so it is current.

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Meeting Adsquare soon?

A one-page PDF brief: what it does, key facts, the last 90 days of dated moves and questions worth asking. Re-checked on the day you order. See a sample

Recorded by Bounce Watch from public sources. Every entry below carries the date we observed it, and when we have not looked recently the page says so rather than leaving silence to imply nothing happened.

Event Participation Oct 21, 2026

Adsquare's General Manager UK, Max Nye, participated as a panelist at The Trade Desk’s London office.

Major Customer Win Oct 21, 2026

Adsquare helped a leading global apparel retailer measure real-world foot traffic from digital ad spend, providing a clear view of offline ROI.

New Partnership Oct 21, 2026

Adsquare highlighted its existing strategic partnership with MINT Square GmbH, through which Alliance members can access The Trade Desk's platform.

Actively Hiring Oct 15, 2026

Hiring for 2 positions in the last 30 days.

Key Role Hiring Oct 15, 2026

Hiring for key role: Chief Revenue Officer.

Feature Release Oct 08, 2026

Adsquare has launched new Halloween segments, including Trick-or-Treat Families and Costume Shoppers, available for activation on their OnePlatform or a DSP.

Adsquare a competitor of yours? Have our desk watch it

About Adsquare

Adsquare, founded in 2012, stands at the forefront of AdTech innovation, leveraging geospatial data science to bolster marketers' omnichannel campaign experiences. The Berlin-based location intelligence platform is known for its capability to enhance campaign planning, activation, and optimization across the globe.

With a strong presence in 32 countries and trusted by over 1,800 retailers, media agencies, and advertisers, Adsquare showcases significant integration capabilities with leading DSPs, DMPs, and SSPs. Its proprietary, consented data provides a crucial edge, enhancing the effectiveness and measurement of marketing efforts.

In 2017, Adsquare secured a €3.50M Series B investment from Target Partners. With its award-winning platform and expansive global footprint, Adsquare is well-positioned for further growth in the Analytics, Mobile, and AdTech sectors.

Business keywords: Location Intelligence, Geospatial Data Science, Audience Targeting, Omnichannel Campaigns, Mobile Advertising, Programmatic Advertising, Data Exchange, Campaign Optimization, Consumer Behavior Insights, Real-Time Measurement, Retail Location Analytics, Geo-Contextual Targeting, Proximity Targeting, Moment Marketing, App-Contextual Targeting

Services & Products

Campaign Planning and Activation
Marketing Analytics and Measurement
Real-time Footfall Data Tracking
Location-Based Audience Insights
Data Integration and Protection

Target Customers

Advertisers Platform Partners Data Owners Digital Marketers Media Agencies Data Management Platforms

Funding Rounds & Investors (4)

View All
Funding Stage Amount Investors Lead Investors Date
Series B €3.50M 1
Target Partners
Target Partners
01 Feb 2017
Series A $4.30M 4
German Accelerator Target Partners Berlin Ventures
German Accelerator, Target Partners +2
01 Oct 2014
Grant Undisclosed 1
European Commission
01 Jan 2014
Seed $1.40M 2
Berlin Ventures Brandenburg Ventures
Berlin Ventures, Brandenburg Ventures
01 May 2013

Latest News

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Adsquare Revenue 2025: $13.3M Est. ARR — GetLatka
Adsquare Revenue 2025: $13.3M Est. ARR
GetLatka Sep 02, 2026

Adsquare Alternatives & Competitors

View All Alternatives
Adsquare vs
VTION Digital
VTION Digital India

Leveraging Smartphones, Innovating Insights

Seed
34 employees
Advertising, Analytics
Adsquare vs
PEER39
PEER39 United States

The leading global provider of contextual, suitability, and quality solutions for modern marketers a...

Private Equity
57 employees
Advertising, Creator Economy
Adsquare vs
NinthDecimal (Acquired by InMarket, September 2020)
NinthDecimal (Acquired by InMarket, September 2020) United States

NinthDecimal is now InMarket! Follow @inmarket_media for the latest updates.

Venture round
5 employees
Advertising, Analytics
Also compare with: Adsquare vs Verve Verve Adsquare vs Taptap Digital Taptap Digital View all alternatives

FAQ About Adsquare

Adsquare powers marketers with geospatial data science to enhance their omnichannel campaign experience.
Adsquare was founded in 2012.
Adsquare is headquartered in Berlin, Germany. As of Oct 2026, it also has offices in London, United Kingdom, Paris, France, New York, United States, Milan, Italy and Madrid, Spain.
Adsquare operates in Analytics, Mobile, Marketing and AdTech. Its work centres on Location Intelligence, Geospatial Data Science, Audience Targeting and Omnichannel Campaigns. Its customers include Advertisers, Platform Partners and Data Owners.
Adsquare has a B2B, SaaS and Platform business model. Its revenue comes from Data Monetization, Usage Based and Service Fee.
Adsquare has approximately 152 employees.
Adsquare has completed 4 funding rounds, raising a total of $9.20M. The latest funding stage is Series B.
Adsquare offers: Campaign Planning and Activation, Marketing Analytics and Measurement, Real-time Footfall Data Tracking, Location-Based Audience Insights, Data Integration and Protection.
Top alternatives and competitors to Adsquare include VTION Digital, PEER39, NinthDecimal (Acquired by InMarket, September 2020), Verve, Taptap Digital. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Adsquare and VTION Digital are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Adsquare, https://bouncewatch.com/company/adsquare, updated 25 October 2026. When citing, please name BounceWatch and link this page.

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