Advertising Advantage
We help brands drive fast and sustainable growth through data-led TV Advertising.
68 employees · est. 2003 · Australia
Lockard & Wechsler Direct
Advancing the art and science of performance marketing with unparalleled proprietary attribution technology since 1991.
98 employees · est. 1991 · Irvington, United States
Lockard & Wechsler Direct is the older company (2003 vs 1991).
Side-by-Side Comparison
| Metric | Advertising Advantage | Lockard & Wechsler Direct |
|---|---|---|
| Founded | ||
| Founded | 2003 | 1991 older |
| Headquarters | ||
| Headquarters | Australia | Irvington, United States |
| Employees | ||
| Employees | 68 | 98 |
| Industry | ||
| Industry | Advertising, Analytics, Marketing | Advertising, CRM and Sales |
| Funding Stage | ||
| Funding Stage | Not tracked yet | Not tracked yet |
| Total Funding | ||
| Total Funding | Not tracked yet | Not tracked yet |
| Funding Rounds | ||
| Funding Rounds | Not tracked yet | Not tracked yet |
| Services | ||
| Services | Not tracked yet | Not tracked yet |
| Target Customers | ||
| Target Customers | Not tracked yet | Not tracked yet |
| Taxonomy | ||
| Taxonomy | TV Advertising, Performance-based Advertising, Media Buying, Creative Development, Integrated Media, Direct Response TV, Digital Media, Lead Generation, Brand Advertising, TV Production, Streaming Media, ROI Optimization | Performance Marketing, Media Planning, Media Buying, Proprietary Attribution Technology, Direct Response, Integrated Campaigns, ROI, Negotiation, DRTV, Creative Production |
| Website | ||
| Website | adad.com.au | lwdirect.com |
About Advertising Advantage
Advertising Advantage is a full-service, specialist Performance TV agency that has been established in 2003 with headquarters in Australia. The company aims to help brands drive fast and sustainable growth through data-led TV advertising. Advertising Advantage offers a range of services including fu...
About Lockard & Wechsler Direct
Lockard & Wechsler Direct is a pioneering full-service performance marketing agency that has been operational since 1964. With the slogan "Advancing the art and science of performance marketing with unparalleled proprietary attribution technology since 1991," the company excels in leveraging both sc...
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BounceWatch watches Advertising Advantage and Lockard & Wechsler Direct for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Advertising Advantage and Lockard & Wechsler Dir... — by email.
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Compiled from the BounceWatch company index. We last looked at Advertising Advantage on 14 Sep 2024, and Lockard & Wechsler Direct on 12 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.