XICA
Data science delivering insights, optimization, and results to the most complex brands.
42 employees · est. 2012 · Japan
Anametrix, Inc. is the older company (2009 vs 2012); XICA is the larger of the two.
Side-by-Side Comparison
| Metric | Anametrix, Inc. | XICA |
|---|---|---|
| Founded | ||
| Founded | 2009 older | 2012 |
| Headquarters | ||
| Headquarters | San Diego, United States | Japan |
| Employees | ||
| Employees | 4 | 42 larger |
| Industry | ||
| Industry | Analytics, Big Data, Internet | Advertising, Analytics, Marketing |
| Funding Stage | ||
| Funding Stage | Series A | Series E |
| Total Funding | ||
| Total Funding | $5.55M | $5.31B |
| Funding Rounds | ||
| Funding Rounds | 3 | 13 |
| Services | ||
| Services | Not tracked yet | Not tracked yet |
| Target Customers | ||
| Target Customers | Not tracked yet | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Omni-channel Data, Tag Management, Multichannel Marketing, Marketing Analytics, Real-time Data, Cloud-based, Consumer Insights, Predictive Analytics, Budget Allocation, Customer Journey, Agile Marketing, Owned Media, Earned Media, Paid Media, Global 2000 B2C Marketers | Marketing Mix Modeling, Optimization, Data Visualization, Marketing Strategy, Japanese Market, Marketing Tools |
| Website | ||
| Website | anametrix.com | xica.net |
About Anametrix, Inc.
Anametrix is a multichannel marketing analytics platform company that was founded in 2010. In October 2014, Ensighten, the leading global omni-channel data and tag management provider and company behind the Agile Marketing Platform, acquired Anametrix. Anametrix enables marketers to unify and analyz...
About XICA
XICA is a Tokyo-based data science firm established in 2012, dedicated to enhancing insights and optimization for complex brands. It operates in the Advertising, Analytics, and Marketing industries and is renowned for its pioneering approach in blending data science with consulting. The company's f...
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Funding, hiring, leadership and stack changes at Anametrix, Inc. and XICA — by email.
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Compiled from the BounceWatch company index. We last looked at Anametrix, Inc. on 12 Sep 2024, and XICA on 24 Mar 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.