Benjamin
Bring the world more ways to make money through innovation and intelligent user experiences.
72 employees · est. 2022 · New York, United States
SparkPlug
SparkPlug rewards top-performing retail salespeople with cold hard cash via gamified commissions, contests, and goals.
47 employees · est. 2020 · San Francisco, United States
SparkPlug is the older company (2022 vs 2020); Benjamin is the larger of the two.
Side-by-Side Comparison
| Metric | Benjamin | SparkPlug |
|---|---|---|
| Founded | ||
| Founded | 2022 | 2020 older |
| Headquarters | ||
| Headquarters | New York, United States | San Francisco, United States |
| Employees | ||
| Employees | 72 larger | 47 |
| Industry | ||
| Industry | AI, Fintech, Payments | Retail, SaaS, Marketing |
| Funding Stage | ||
| Funding Stage | Seed | Series A |
| Total Funding | ||
| Total Funding | $6.69M | $11.51M |
| Funding Rounds | ||
| Funding Rounds | 3 | 6 |
| Services | ||
| Services | rewarded mobile games, survey participation for rewards, receipt scanning for cash rewards, advertisement viewing for earnings, partner shopping discounts | Not tracked yet |
| Target Customers | ||
| Target Customers | mobile app users, casual gamers, online shoppers, consumers looking for cash rewards, individuals seeking additional income streams | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Cashback, Rewards, Loyalty Marketing, Neobank, Cash-rewards Platform, Digital Advertising, Gaming, Monetization, Challenger Bank, Business Banking, Credit Card Rewards, Consumer Engagement, App Development | Retail Sales, CPG Verticals, Point-of-Purchase Experts, Sales Performance, Brand Revenue, Employee Incentives, Retailer Performance, Influencer Compensation, Economic Equality, Gamification, Sales Rewards, Frontline Workers, Product Recommendation, Cash Commissions, Contests |
| Website | ||
| Website | benjaminone.com | sparkplug.app |
About Benjamin
Benjamin is a dynamic startup founded in 2022, operating at the intersection of AI, Fintech, Payments, and Banking. Headquartered in the United States, the company is rapidly making its name with a mission rooted in empowering both consumers and businesses through its innovative Benjamin app. The ap...
About SparkPlug
SparkPlug is a SaaS startup founded in 2018, headquartered in the United States, which has recently received an $8.00M Series A investment on 03 November 2022 from notable investors including Industry Ventures, Lightbank, TenOneTen Ventures, Colibri Equity Management, and Jason Calacanis. The compa...
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BounceWatch watches Benjamin and SparkPlug for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Benjamin and SparkPlug — by email.
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Compiled from the BounceWatch company index. We last looked at Benjamin on 13 Nov 2025, and SparkPlug on 12 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.