Black Swan Data
Bringing next generation data insights and predictive analytics to the world of consumer research.
149 employees · est. 2011 · London, United Kingdom
Resonate
The deepest, freshest, most actionable consumer data. One easy-to-use, AI-driven platform ready for a post-cookie world.
189 employees · est. 2008 · Reston, United States
Resonate is the older company (2011 vs 2008).
Side-by-Side Comparison
| Metric | Black Swan Data | Resonate |
|---|---|---|
| Founded | ||
| Founded | 2011 | 2008 older |
| Headquarters | ||
| Headquarters | London, United Kingdom | Reston, United States |
| Employees | ||
| Employees | 149 | 189 |
| Industry | ||
| Industry | Analytics, Big Data, SaaS | Advertising, Analytics, Automation |
| Funding Stage | ||
| Funding Stage | Series Unknown | Private Equity |
| Total Funding | ||
| Total Funding | $22.90M | $37.00M |
| Funding Rounds | ||
| Funding Rounds | 3 | 7 |
| Services | ||
| Services | Dynamic Category Growth Identification, Product Opportunity Definition, Trend Prioritization, Consumer Concept and Communication Creation | Not tracked yet |
| Target Customers | ||
| Target Customers | CPG Innovators, Insight Teams, Marketing Teams, Innovation Teams | Not tracked yet |
| Taxonomy | ||
| Taxonomy | AI-powered Consumer Research, Predictive Analytics, Social Data Insights, Market Trend Prediction, Consumer Behavior Analysis, Data Science In Marketing, Natural Language Processing, Deep Learning Applications, Big Data Analytics, Innovation Strategies, Consumer Packaged Goods Insights, SaaS Data Platforms, Marketing Strategy Enhancement, Trend Sustainability Forecasting, Digital Marketing Analytics | Consumer Intelligence, AI-driven Platform, Data-driven Marketing, Customer Engagement, Brand Insights, Human Element, Consumer Behavior Analysis, Data Analytics Platform, Marketing Technology, Value-based Marketing, Gartner Cool Vendor, Data-driven Insights, Customer Experience, Sales Support, Customer Support |
| Website | ||
| Website | blackswan.com | resonate.com |
About Black Swan Data
Black Swan Data, a subsidiary of Mintel, is transforming consumer insights through its pioneering use of AI and big data analytics. With its slogan, "Bringing next generation data insights and predictive analytics to the world of consumer research," the company is challenging traditional market rese...
About Resonate
Resonate is a consumer intelligence platform founded in 2008 and based in Reston, VA. The company prides itself on understanding the human element, focusing on values and motivations to enable better customer engagement. Recognized as a “Cool Vendor” in Data-Driven Marketing by Gartner and a finalis...
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Funding, hiring, leadership and stack changes at Black Swan Data and Resonate — by email.
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Compiled from the BounceWatch company index. We last looked at Black Swan Data on 7 Apr 2026, and Resonate on 12 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
