Side-by-Side Comparison
| Metric | CitrusAd | Katalys |
|---|---|---|
| Founded | ||
| Founded | 2016 older | 2017 |
| Headquarters | ||
| Headquarters | Australia | San Diego, United States |
| Employees | ||
| Employees | 122 larger | 47 |
| Industry | ||
| Industry | Not tracked yet | Advertising, Marketing, Embedded Systems |
| Funding Stage | ||
| Funding Stage | Acquired | Seed |
| Total Funding | ||
| Total Funding | $12.50M | $8.35M |
| Funding Rounds | ||
| Funding Rounds | 4 | 3 |
| Services | ||
| Services | Not tracked yet | Not tracked yet |
| Target Customers | ||
| Target Customers | Not tracked yet | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Retail Media, E-commerce Monetization, Digital Advertising, Retail Technology, Retailer-First Platform, Unified Advertising Platform, Retailer And Supplier Collaboration, Data-Driven Advertising, Ad Tech, Retailer Monetization, Self-Serve Advertising Platform, Epsilon Acquisition, Forrester Wave Leader, Unified Retail Marketing | Commerce Media Platform, Performance Marketing, Technology, Content, Commerce, Affiliate Monetization, Partnership Marketing, Technology Platform, Affiliate Marketing, CBD, Digital Publishing, Embedded Commerce, Innovation |
| Website | ||
| Website | citrusad.com | katalys.com |
About CitrusAd
CitrusAd, founded in 2016, is an innovative player in the Retail Media & E-Commerce Monetization domain, leveraging a Retailer-First SaaS Software approach as its core offering. Positioned as a leading Retail Media Platform, it is well-regarded for facilitating sponsored product ads, banners, and em...
About Katalys
Katalys is a Commerce Media Platform that operates at the intersection of performance marketing, technology, content, and commerce. Founded in 2017 and headquartered in the United States, Katalys aims to enhance online commerce transactions while fostering growth for major brands and publishers thro...
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Funding, hiring, leadership and stack changes at CitrusAd and Katalys — by email.
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Compiled from the BounceWatch company index. We last looked at CitrusAd on 19 Nov 2025, and Katalys on 12 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.