CleverTap vs Insider One
CleverTap
CleverTap is the all-in-one engagement platform that helps brands unlock limitless customer lifetime value
679 employees · est. 2013 · San Francisco, United States
Insider One
The #1 AI-native Omnichannel and Customer Engagement Platform
1890 employees · est. 2012 · Istanbul, Turkey
Insider One is the older company (2013 vs 2012); Insider One is the larger of the two.
Side-by-Side Comparison
| Metric | CleverTap | Insider One |
|---|---|---|
| Founded | ||
| Founded | 2013 | 2012 older |
| Headquarters | ||
| Headquarters | San Francisco, United States | Istanbul, Turkey |
| Employees | ||
| Employees | 679 | 1890 larger |
| Industry | ||
| Industry | Analytics, Automation, Mobile | AI, Productivity, Marketing |
| Funding Stage | ||
| Funding Stage | Series D | Series E |
| Total Funding | ||
| Total Funding | $181.60M | $771.90M |
| Funding Rounds | ||
| Funding Rounds | 6 | 9 |
| Services | ||
| Services | Not tracked yet | Insider One AI, Customer Data Management, Journey Orchestration, Personalization, Reporting & Data Analytics |
| Target Customers | ||
| Target Customers | Not tracked yet | Retail & Ecommerce, Financial Services, Travel & Hospitality, Beauty & Cosmetics, Automotive Industry, Telecommunications Providers |
| Taxonomy | ||
| Taxonomy | Customer EngagementRetention StrategyAI And Machine LearningUser Behavioral AnalyticsPersonalized ExperiencesCustomer Lifecycle Management +9 | AI-native PlatformOmnichannel MarketingCustomer EngagementCustomer Data Platform (CDP)Journey OrchestrationPersonalization +9 |
| Website | ||
| Website | clevertap.com | useinsider.com |
About CleverTap
CleverTap is a leading customer engagement platform, established in 2013, with a mission encapsulated in its slogan: "All-in-one engagement platform that helps brands unlock limitless customer lifetime value." Positioned within industries such as Analytics, Automation, Mobile, and SaaS, the company...
About Insider One
Insider One, established in 2012 and headquartered in Turkey, positions itself as the leading AI-native Omnichannel and Customer Engagement Platform with a strong foothold in the AI, Productivity, Marketing, CRM and Sales industries. The platform excels by integrating an advanced Customer Data Platf...
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Compiled from the BounceWatch company index. We last looked at CleverTap on 5 Sep 2025, and Insider One on 18 Sep 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
