Customer Alliance
We make it easy to capture, understand, share and act on feedback 🚀
71 employees · est. 2009 · Berlin, Germany
Nor1
Nor1 is now a part of Oracle Hospitality. Let us help you make your guests happy and drive revenue.
10 employees · est. 2004 · Santa Clara, United States
Nor1 is the older company (2009 vs 2004); Customer Alliance is the larger of the two.
Side-by-Side Comparison
| Metric | Customer Alliance | Nor1 |
|---|---|---|
| Founded | ||
| Founded | 2009 | 2004 older |
| Headquarters | ||
| Headquarters | Berlin, Germany | Santa Clara, United States |
| Employees | ||
| Employees | 71 larger | 10 |
| Industry | ||
| Industry | Enterprise Software, SaaS, Marketing | Analytics, Travel and Tourism |
| Funding Stage | ||
| Funding Stage | Post IPO | Series B |
| Total Funding | ||
| Total Funding | $900.00K | $29.10M |
| Funding Rounds | ||
| Funding Rounds | 6 | 4 |
| Services | ||
| Services | Not tracked yet | Not tracked yet |
| Target Customers | ||
| Target Customers | Not tracked yet | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Customer Feedback Management, Hospitality Industry Focus, Customer Satisfaction Metrics, Online Reputation Management, Surveys And Reviews, Customer Experience, Multi-national Team, AI Implementation | AI & Machine Learning, Hospitality Revenue Enhancement, Upsell Technology, Merchandising Platform, Decision Intelligence, Guest Engagement, Incremental Revenue, Travel Industry Solutions, Pricing Optimization, Hotel Operations, Customer Acquisition, Real-time Decision Engine, EStandby Upgrade, Data-driven Solutions, Front Desk Training |
| Website | ||
| Website | customer-alliance.com | nor1.com |
About Customer Alliance
Customer Alliance is a dynamic tech company founded in 2009 and headquartered in Germany. Their mission is to empower organizations to exceed people's expectations by providing a powerful Software-as-a-Service platform. The platform allows organizations in the hospitality, healthcare, automotive, an...
About Nor1
Nor1, founded in 2004, is a key player in the Analytics and Travel and Tourism sectors, headquartered in the United States. Known for its slogan, "Nor1 is now a part of Oracle Hospitality. Let us help you make your guests happy and drive revenue," the company was acquired by Oracle on November 18, 2...
We will tell you when either one moves
BounceWatch watches Customer Alliance and Nor1 for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at Customer Alliance and Nor1 — by email.
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Related Comparisons
Compiled from the BounceWatch company index. We last looked at Customer Alliance on 28 May 2026, and Nor1 on 8 Mar 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
