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Customer Alliance logo — We make it easy to capture, understand, share and act on fee...

Customer Alliance

We make it easy to capture, understand, share and act on feedback 🚀

Founded 2009 Germany Berlin, Germany 71 employees Post IPO Total: $900.00K Enterprise Software, SaaS +1

General Information

Company Name Customer Alliance
Founded Year 2009
Location Germany Berlin, Germany +2
Employees 71
Industries Enterprise Software, SaaS, Marketing
Funding Stage Post IPO
Social

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Recorded by Bounce Watch from public sources. Every entry below carries the date we observed it, and when we have not looked recently the page says so rather than leaving silence to imply nothing happened.

New Partnership Sep 16, 2026

Customer Alliance announced a collaboration with hotelkit at the Independent Hotel Show Munich 2026.

Event Participation Sep 10, 2026

Customer Alliance will be participating as an exhibitor at the Independent Hotel Show Munich 2026, where Luca Albano will also deliver a presentation.

Growth Metrics Sep 08, 2026

Customer Alliance has processed over 3+ million surveys through its guest feedback intelligence platform.

Major Customer Win Sep 01, 2026

Customer Alliance announced that My Arbor - Dolomites is now leveraging its platform, demonstrating the power of tool integrations.

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About Customer Alliance

Customer Alliance is a dynamic tech company founded in 2009 and headquartered in Germany. Their mission is to empower organizations to exceed people's expectations by providing a powerful Software-as-a-Service platform. The platform allows organizations in the hospitality, healthcare, automotive, and insurance industries to capture, understand, share, and act on feedback, offering a comprehensive view on satisfaction metrics at each customer touchpoint.

With a recent €900.00K debt financing investment from Deutsche Handelsbank on 15 February 2022, Customer Alliance is poised to further enhance its capabilities in elevating online visibility and managing customer feedback efficiently. This investment will enable them to continue providing an all-in-one platform for customer reviews, surveys, and satisfaction metrics, thereby solidifying their position as a key player in Enterprise Software, SaaS, and Marketing industries.

Taxonomy: Customer feedback management, Hospitality industry focus, Customer satisfaction metrics, Online reputation management, Surveys and reviews, Customer experience, Multi-national team, AI implementation

Funding Rounds & Investors (6)

View All
Funding Stage Amount Investors Lead Investors Date
Debt Financing •••••• 1
Investor
01 Feb 2022
Secondary Market •••••• 2
Investor Investor
01 Jul 2014
Series B •••••• 5
Investor Investor Investor Investor
•••• •••• 		01 Jul 2012
Series A •••••• 2
Investor Investor
01 Apr 2011
Seed •••••• 1
Investor
01 Jun 2010

View All 6 Funding Rounds

Customer Alliance Alternatives & Competitors

Customer Alliance vs
HGEM
HGEM United Kingdom

Mystery Guest Audits | Guest Feedback | Product Ratings | Review Management, combined into an award-...

73 employees
Hospitality
Customer Alliance vs
Hotelogix
Hotelogix Singapore

The One Stop Shop- for ALL Your Hotel Needs ⭐

Series Unknown
276 employees
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Compare Customer Alliance vs Hotelogix
Customer Alliance vs
Nor1
Nor1 United States

Nor1 is now a part of Oracle Hospitality. Let us help you make your guests happy and drive revenue.

Series B
10 employees
Analytics, Travel and Tourism
Compare Customer Alliance vs Nor1
Also compare with: Customer Alliance vs Rentlio Rentlio

FAQ About Customer Alliance

We make it easy to capture, understand, share and act on feedback 🚀
Customer Alliance was founded in 2009.
Customer Alliance is headquartered in Berlin, Germany.
Customer Alliance operates in the following industries: Enterprise Software, SaaS, Marketing.
Customer Alliance has approximately 71 employees.
Customer Alliance has completed 6 funding rounds, raising a total of $900.00K. The latest funding stage is Post IPO.
Top alternatives and competitors to Customer Alliance include HGEM, Hotelogix, Nor1, Rentlio, Cloudbeds. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Customer Alliance and HGEM are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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