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Customer Alliance logo β€” We make it easy to capture, understand, share and act on fee...

Customer Alliance

We make it easy to capture, understand, share and act on feedback πŸš€

Founded 2009 Germany Berlin, Germany 72 employees Post IPO Total: $900.00K Enterprise Software, SaaS +1

General Information

Company Name Customer Alliance
Founded Year 2009
Location Germany Berlin, Germany
Employees 72
Industries Enterprise Software, SaaS, Marketing
Funding Stage Post IPO
Offices as of Nov 2026
DE Berlin 10117, DE Berlin 10117 MX Colinas del Cimatario QuerΓ©taro 76090, MX Colinas del Cimatario QuerΓ©taro 76090
Social

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Recorded by Bounce Watch from public sources. Every entry below carries the date we observed it, and when we have not looked recently the page says so rather than leaving silence to imply nothing happened.

New Partnership Nov 05, 2026

Customer Alliance integrated its guest feedback platform with Indicate Data and ReGuest at FRITZ LAUTERBAD.

Feature Release Nov 02, 2026

Customer Alliance launched push notifications for alerts, allowing staff to receive low in-stay scores in real-time.

Event Participation Oct 30, 2026

Customer Alliance is participating in the Alles fΓΌr den Gast trade show in Salzburg.

LinkedIn Growth Oct 15, 2026

LinkedIn followers decreased by 90% over 30 days (6,127 β†’ 584).

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About Customer Alliance

Customer Alliance is a dynamic tech company founded in 2009 and headquartered in Germany. Their mission is to empower organizations to exceed people's expectations by providing a powerful Software-as-a-Service platform. The platform allows organizations in the hospitality, healthcare, automotive, and insurance industries to capture, understand, share, and act on feedback, offering a comprehensive view on satisfaction metrics at each customer touchpoint.

With a recent €900.00K debt financing investment from Deutsche Handelsbank on 15 February 2022, Customer Alliance is poised to further enhance its capabilities in elevating online visibility and managing customer feedback efficiently. This investment will enable them to continue providing an all-in-one platform for customer reviews, surveys, and satisfaction metrics, thereby solidifying their position as a key player in Enterprise Software, SaaS, and Marketing industries.

Business keywords: Customer feedback management, Hospitality industry focus, Customer satisfaction metrics, Online reputation management, Surveys and reviews, Customer experience, Multi-national team, AI implementation

Pricing

as listed on Sep 29, 2026

On request

Customer Alliance's pricing page

Funding Rounds & Investors (6)

View All
Funding Stage Amount Investors Lead Investors Date
Debt Financing €900.00K 1
Deutsche Handelsbank
Deutsche Handelsbank
01 Feb 2022
Secondary Market Undisclosed 2
The Group Ventures Howzat Partners
The Group Ventures, Howzat Partners
01 Jul 2014
Series B Undisclosed 5
Mountain Partners K5 Ventures HTGF
Mountain Partners, K5 Ventures +3
01 Jul 2012
Series A Undisclosed 2
Mountain Partners HTGF
Mountain Partners, HTGF
01 Apr 2011
Seed Undisclosed 1
Rheingau Founders
Rheingau Founders
01 Jun 2010
Angel Undisclosed 1
Rheingau Founders
Rheingau Founders
01 May 2009

Customer Alliance Alternatives & Competitors

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Customer Alliance vs
Benbria
Benbria Canada

Engage Everywhere

Corporate Round
27 employees
Analytics, Enterprise Software
Compare Customer Alliance vs Benbria
Customer Alliance vs
MARA
MARA Germany

Harness the power of customer reviews with AI and NLP for cost-effective insights.

Pre-Seed
11-50 employees
AI, Analytics
Compare Customer Alliance vs MARA
Customer Alliance vs
iReview
iReview United States

Unveiling the Stories: Discover the Essence of Every iReview.

6 employees
Advertising, SaaS
Also compare with: Customer Alliance vs InMoment InMoment View all alternatives

FAQ About Customer Alliance

We make it easy to capture, understand, share and act on feedback πŸš€
Customer Alliance was founded in 2009.
Customer Alliance is headquartered in Berlin, Germany. As of Nov 2026, it also has offices in DE Berlin 10117, DE Berlin 10117 and MX Colinas del Cimatario QuerΓ©taro 76090, MX Colinas del Cimatario QuerΓ©taro 76090.
Customer Alliance operates in Enterprise Software, SaaS and Marketing. Its work centres on Customer feedback management, Hospitality industry focus, Customer satisfaction metrics and Online reputation management.
As listed on Customer Alliance's pricing page on Sep 29, 2026: On request.
Customer Alliance has approximately 72 employees.
Customer Alliance has completed 6 funding rounds, raising a total of $900.00K. The latest funding stage is Post IPO.
Top alternatives and competitors to Customer Alliance include Benbria, MARA, iReview, Amplifique.me, Zonka Feedback. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Customer Alliance and Benbria are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Customer Alliance, https://bouncewatch.com/company/customer-alliance, updated 11 October 2026. When citing, please name BounceWatch and link this page.

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