Fair & Square
Your new snacking habit is squared away.
34 employees · est. 2022 · Los Angeles, United States
Second Nature
Make losing weight feel Second Nature.
141 employees · est. 2015 · London, United Kingdom
Second Nature is the older company (2022 vs 2015); Second Nature is the larger of the two.
Side-by-Side Comparison
| Metric | Fair & Square | Second Nature |
|---|---|---|
| Founded | ||
| Founded | 2022 | 2015 older |
| Headquarters | ||
| Headquarters | Los Angeles, United States | London, United Kingdom |
| Employees | ||
| Employees | 34 | 141 larger |
| Industry | ||
| Industry | Food and Beverage, Retail | Digital Health, Health Care, Health and Wellness |
| Funding Stage | ||
| Funding Stage | Seed | Series A |
| Total Funding | ||
| Total Funding | Not tracked yet | $14.03M |
| Funding Rounds | ||
| Funding Rounds | 1 | 11 |
| Services | ||
| Services | Production of gut-friendly crackers, Retail of healthy snacks, Wholesale snack distribution | Medication-supported Weight Loss, Behavior Change Programs, Nutrition Guidance, Medical Treatment Integration |
| Target Customers | ||
| Target Customers | Health-conscious consumers, Individuals with dietary restrictions, Eco-friendly consumers, People seeking allergen-free snacks, Retailers and wholesalers | NHS Referrals, Insurance Clients, Individuals Seeking Weight Loss, People Interested in Health Improvement |
| Taxonomy | ||
| Taxonomy | Snacking, Healthy Snacks, Gut Health, Food Innovation, Delicious Snacks, Food Satisfaction, Health-conscious, Consumer Well-being, Nutrition-focused, Balanced Diet, Functional Foods, Guilt-free Snacks, Food Manufacturing, Snack Product Development, Wellness-driven Snacks | Behavioral Science, Digital Health, Diabetes Management, Habit Formation, Mobile Application, Personal Coaching, Preventive Healthcare, Lifestyle Modification, Health Motivation, Chronic Disease Prevention, Wellness Technology, Patient Engagement, Risk Reduction |
| Website | ||
| Website | itsfairandsquare.com | secondnature.io |
About Fair & Square
Fair & Square, founded in 2022, is making strides in the Food and Beverage and Retail industries by challenging the conventional snacking options available in the market. The company's slogan, "Your new snacking habit is squared away," hints at its innovative approach of integrating health benefits...
About Second Nature
Second Nature, founded in 2015 and headquartered in the United Kingdom, operates at the intersection of the Digital Health, Health Care, Health and Wellness, Mobile, Sports, and Lifestyle industries. Driven by the slogan, "Make losing weight feel Second Nature," the company's core offering is an app...
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