FreeAgent vs Xero
FreeAgent
💙 Loved by over 200,000 people 🙌 Built by a friendly bunch 🏆 World class SaaS
389 employees · est. 2007 · Edinburgh, United Kingdom
Xero
Powerful enough for your accountant, simple enough for you
6099 employees · est. 2006 · New Zealand
Xero is the older company (2007 vs 2006); Xero is the larger of the two.
Side-by-Side Comparison
| Metric | FreeAgent | Xero |
|---|---|---|
| Founded | ||
| Founded | 2007 | 2006 older |
| Headquarters | ||
| Headquarters | Edinburgh, United Kingdom | New Zealand |
| Employees | ||
| Employees | 389 | 6099 larger |
| Industry | ||
| Industry | Financial Services, Fintech, SaaS | Finance, Financial Services, Fintech |
| Funding Stage | ||
| Funding Stage | Series C | IPO |
| Total Funding | ||
| Total Funding | $10.32M | $1.74B |
| Funding Rounds | ||
| Funding Rounds | 7 | 13 |
| Services | ||
| Services | Accounting software, Payroll processing, Tax filing and management, Expense tracking and management, Invoicing and billing solutions, Cashflow management | Accounting Software, AI Finance Partner (JAX), Payment Processing, Payroll Services, Expense Tracking, Project Management |
| Target Customers | ||
| Target Customers | Small businesses, Freelancers, Contractors, Landlords, Accountants, Bookkeepers, Financial advisors | Small Businesses, Sole Traders, Accountants, Bookkeepers, Construction and Trades Professionals, Retail Business Owners, Non-profit Organizations, Self-employed Individuals |
| Taxonomy | ||
| Taxonomy | Accounting SoftwareSmall Business SolutionsFreelancer SupportFinancial ManagementOnline InvoicingTax Calculation +8 | Accounting SoftwareOnline AccountingSmall Business SolutionsCash Flow ManagementInvoicing SolutionsPayment Tracking +6 |
| Website | ||
| Website | freeagent.com | xero.com |
About FreeAgent
FreeAgent, a pioneer in the Financial Services and Fintech industry, specializes in providing award-winning accounting software tailored for small businesses, accountants, and bookkeepers. Founded in 2007 in the United Kingdom, this SaaS company has grown to serve over 200,000 users today. The comp...
About Xero
Xero, founded in 2006 and headquartered in New Zealand, has established itself as a prominent player in the Finance, Financial Services, Fintech, and SaaS sectors. With a deeply engaging slogan, "Powerful enough for your accountant, simple enough for you," Xero effectively caters to small and medium...
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Compiled from the BounceWatch company index. We last looked at FreeAgent on 9 Sep 2025, and Xero on 31 Oct 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
