HomeRoots logo

HomeRoots

Reshaping the future of wholesale.

27 employees · est. 2014 · Fairfield, United States

VS
Muse Finance logo

Muse Finance

Providing working capital for SMEs through embedded finance and white-label, no-code solutions for B2B servicers.

11 employees · est. 2018 · London, United Kingdom

HomeRoots is the older company (2014 vs 2018).

Side-by-Side Comparison

HomeRoots Muse Finance
Founded
2014 older 2018
Headquarters
Fairfield, United States London, United Kingdom
Employees
27 11
Industry
Not tracked yet Financial Services, Fintech, Platforms
Funding Stage
Series A Debt Financing
Total Funding
Not tracked yet $19.15M
Funding Rounds
1 7
Services
Providing wholesale rates for home products, Dropshipping solutions, Fast and reliable product fulfillment, Business pricing and flexible payment terms, Comprehensive product catalog Invoice & Trade Finance Solutions, Embedded Finance Infrastructure, AI-Powered Credit Decisioning, Flexible Working Capital Solutions, Loan Management and Servicing
Target Customers
Retailers seeking wholesale home products, Businesses looking for dropshipping solutions, Interior designers and commercial decorators, E-commerce platforms, Home and garden retailers Lenders, Originators, Foreign Exchange Providers, Payment Platforms, SMEs, Channel Partners
Taxonomy
B2B Sales, Furniture Wholesaler, Lighting Products, E-commerce Platform, Logistics Services, Technical Solutions, Interior Design, Retail Support, Cost Efficiency, Catalog Curation, US Market Entry, Shopping Experience, Decor Solutions Embedded Finance, Working Capital, No-code Solutions, B2B Services, White-label Finance, Real-time Dashboard, Credit Insights, Instant Credit Decisions, Factoring Finance, Trade Credit Insurance, Buy Now Pay Later, Invoice Finance, Cashflow Management, Credit Management, Fintech Solutions
Website
homeroots.co getmymuse.com
HomeRoots logo

About HomeRoots

HomeRoots, founded in 2014, is positioned as a transformative leader in the B2B space focusing on furniture and lighting products. With the slogan "Reshaping the future of wholesale," the company aims to revolutionize the way businesses procure and leverage furnishings for their clients. The core o...

Muse Finance logo

About Muse Finance

Muse Finance, founded in 2018 and headquartered in the United Kingdom, is carving a niche within the Financial Services, Fintech, and Platforms sectors. The company provides working capital solutions for SMEs through embedded finance and white-label, no-code solutions, effectively addressing a criti...

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Funding, hiring, leadership and stack changes at HomeRoots and Muse Finance — by email.

Frequently Asked Questions

HomeRoots — Reshaping the future of wholesale.. Muse Finance — Providing working capital for SMEs through embedded finance and white-label, no-code solutions for B2B servicers.. Both companies operate in related markets but may differ in funding stage, team size, and product focus.
HomeRoots has raised undisclosed funding while Muse Finance has raised $19.15M.
HomeRoots and Muse Finance operate in overlapping markets and are frequently compared. Track both companies on Bounce Watch to monitor their growth signals in real time.

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Compiled from the BounceWatch company index. We last looked at HomeRoots on 3 Oct 2025, and Muse Finance on 6 Apr 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.

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