Kubient
We're transforming digital advertising to audience-based marketing.
6 employees · est. 2017 · New York, United States
Optable
Unlock ad revenue with Optable's agentic audience solutions.
75 employees · est. 2020 · Montreal, Canada
Kubient is the older company (2017 vs 2020); Optable is the larger of the two.
Side-by-Side Comparison
| Metric | Kubient | Optable |
|---|---|---|
| Founded | ||
| Founded | 2017 older | 2020 |
| Headquarters | ||
| Headquarters | New York, United States | Montreal, Canada |
| Employees | ||
| Employees | 6 | 75 larger |
| Industry | ||
| Industry | AI, Advertising, Analytics | Data Analytics, Platforms |
| Funding Stage | ||
| Funding Stage | Seed | Series A |
| Total Funding | ||
| Total Funding | $5.78M | $43.60M |
| Funding Rounds | ||
| Funding Rounds | 5 | 3 |
| Services | ||
| Services | Not tracked yet | Agentic Audience Planning, Identity Data Unification, Programmatic Monetization, AI Integration in Ad Sales, Privacy-Safe Advertising Solutions, Omnichannel Identity Activation |
| Target Customers | ||
| Target Customers | Not tracked yet | Advertisers, Publishers, Marketing Teams, Data Analysts, Commerce Platforms |
| Taxonomy | ||
| Taxonomy | Audience-based Marketing, Programmatic Advertising, Digital Audience Monetization, Advertising Marketplace, Ad Fraud Prevention, Real-time Bidding, Digital Out Of Home Advertising, AI-powered Marketing Solutions, Advertising Technology, Media Optimization, Audience Targeting, Device Fingerprint Targeting, Marketplace Automation, Digital Ad Analytics, Supply Chain Optimization | Agentic Audience Solutions, Ad Revenue Optimization, AI-Powered Advertising, Identity Infrastructure, Modular Advertising Platform, Ad Context Protocol, Audience Activation, Data Collaboration, Clean Room Solution, Programmatic Revenue, Identity Graph, SSP Integration, Data Enrichment, Privacy-Centric Advertising, Interoperable Protocols |
| Website | ||
| Website | kubient.com | optable.co |
About Kubient
Kubient is a United States based startup revolutionizing digital advertising through audience-based marketing. Their Audience Cloud provides a unified marketplace for advertisers and publishers to engage, monetize, and connect with their digital audiences. Utilizing cloud-based infrastructure, Kubie...
About Optable
Optable, founded in 2020 and headquartered in Canada, is an innovator in the Data Analytics and Platforms industries. Known for its slogan, "Unlock ad revenue with Optable's agentic audience solutions," the company offers a comprehensive platform designed for publishers and media companies. It provi...
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Funding, hiring, leadership and stack changes at Kubient and Optable — by email.
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Compiled from the BounceWatch company index. We last looked at Kubient on 6 Mar 2025, and Optable on 11 May 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.