Latana vs Oriflame Cosmetics
Oriflame Cosmetics
For people who act on their dreams
27190 employees · est. 1967 · Schaffhausen, Switzerland
Oriflame Cosmetics is the older company (2017 vs 1967); Oriflame Cosmetics is the larger of the two.
4 signals in the last 90 days
Side-by-Side Comparison
| Metric | Latana | Oriflame Cosmetics |
|---|---|---|
| Founded | ||
| Founded | 2017 | 1967 older |
| Headquarters | ||
| Headquarters | Berlin, Germany | Schaffhausen, Switzerland |
| Employees | ||
| Employees | 42 | 27190 larger |
| Industry | ||
| Industry | Analytics, SaaS, Marketing | Wellness Beauty |
| Funding Stage | ||
| Funding Stage | Series B | Not tracked yet |
| Total Funding | ||
| Total Funding | $43.00M | Not tracked yet |
| Funding Rounds | ||
| Funding Rounds | 2 | Not tracked yet |
| Services | ||
| Services | Ad awareness tracking, Brand health tracking, Competitor benchmarking, Purchase funnel tracking, Brand strategy and planning, Data collection and processing, Insight generation | Not tracked yet |
| Target Customers | ||
| Target Customers | insights professionals, marketers, brand strategists, agencies, brands seeking data-driven insights | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Consumer Insights PlatformBrand TrackingAd-based Sampling TechnologyNon-incentivised SurveysData AccuracyAI-powered Analytics +5 | Beauty ProductsSkincareWellness ProductsColour CosmeticsFragranceAccessories +8 |
| Website | ||
| Website | latana.com | corporate.oriflame.com |
About Latana
Latana, established in 2017 and headquartered in Germany, is revolutionizing the field of consumer insights with its flagship offering — Next-Generation Brand Tracking. Specializing in Analytics, SaaS, and Marketing, this platform advances brand tracking by leveraging ad-based sampling technology an...
About Oriflame Cosmetics
Oriflame Cosmetics, founded in 1967, is a global company in the Wellness Beauty industry, present in over 60 countries. The company's slogan, "For people who act on their dreams," encapsulates its ethos of empowering individuals to achieve their aspirations through their employment. Oriflame's uniqu...
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Compiled from the BounceWatch company index. We last looked at Latana on 28 May 2026, and Oriflame Cosmetics on 13 Nov 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
