Samba TV
We create data at the heart of TV, powering a more scientific approach to advertising and a better viewing experience.
361 employees · est. 2008 · San Francisco, United States
Samba TV is the older company (2013 vs 2008).
Side-by-Side Comparison
| Metric | LG Ad Solutions | Samba TV |
|---|---|---|
| Founded | ||
| Founded | 2013 | 2008 older |
| Headquarters | ||
| Headquarters | Mountain View, United States | San Francisco, United States |
| Employees | ||
| Employees | 476 | 361 |
| Industry | ||
| Industry | Advertising, Analytics, Big Data | Not tracked yet |
| Funding Stage | ||
| Funding Stage | Series A | Unknown |
| Total Funding | ||
| Total Funding | $6.22M | $75.50M |
| Funding Rounds | ||
| Funding Rounds | 2 | 6 |
| Services | ||
| Services | CTV Inventory Planning, Advertising Activation, Advertising Measurement, Data-Driven Advertising, Targeted Engagement | Viewership Data Solutions, Omniscreen Measurement, Ad Targeting Strategies, Cross-category Consumer Insights |
| Target Customers | ||
| Target Customers | Advertisers, Content Creators, Brands | Television Networks, Streaming Services, Pharma Industry, Advertisers and Marketers, Business Analysts |
| Taxonomy | ||
| Taxonomy | Connected TV Advertising, Unduplicated Reach, Ad Spend Optimization, Video AI, Cross-Screen Campaigns, Media Activation And Measurement, Smart TV Ad Inventory, Deterministic TV Data, Custom Audience Segmentation, Ad Performance Analytics, Real-Time TV Measurement, Closed-Loop Attribution, TV Audience Extension, Alphonso TV Data Cloud, Actionable Insights | TV Data Solutions, Audience Measurement, Content Discovery, Connected Devices, Smart TV Technology, Automatic Content Recognition, Streaming Analytics, Ad Mediation, Multiscreen Advertising, Addressable TV Advertising, Mobile Video Ads, Interactive TV, OTT Platforms, TV Analytics |
| Website | ||
| Website | lgads.tv | samba.tv |
About LG Ad Solutions
LG Ad Solutions positions itself as a leader in the AdTech space, focusing on delivering more efficient and effective advertising across connected platforms through its platform with the slogan, Smarter Connected TV Ads. Founded in 2013, the company operates out of the United States and leverages ye...
About Samba TV
Samba TV is innovating the television landscape by embedding its technology across Smart TVs to improve the viewer experience. Founded in 2008 and headquartered in the United States, the company is addressing challenges in content discovery and audience engagement in an increasingly fragmented media...
We will tell you when either one moves
BounceWatch watches LG Ad Solutions and Samba TV for new funding, fast hiring, new executives and a change of software vendor. When one happens, we email you the same day.
Funding, hiring, leadership and stack changes at LG Ad Solutions and Samba TV — by email.
Frequently Asked Questions
Compare LG Ad Solutions with someone else
Start typing a company name or domain.
Compiled from the BounceWatch company index. We last looked at LG Ad Solutions on 1 May 2026, and Samba TV on 22 Jan 2026. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
