Novel vs Tolstoy

Novel logo

Novel

Shoppable video for Shopify brands

25 employees · est. 2021 · Los Angeles, United States

VS
Tolstoy logo

Tolstoy

We set the standard for shoppable videos

41 employees · est. 2020 · New York, United States

Tolstoy is the older company (2021 vs 2020).

Side-by-Side Comparison

Novel Tolstoy
Founded
2021 2020 older
Headquarters
Los Angeles, United States New York, United States
Employees
25 41
Industry
Information Technology, Internet, Marketing Digital Media, IT, Marketing
Funding Stage
Non Equity Assistance Seed
Funding Rounds
1 3
Taxonomy
Shoppable VideoShopify BrandsContent CreationCustomer EngagementConversion OptimizationOnline Retail +7 Shoppable VideosVideo MarketingBrand EngagementSales ConversionBeauty IndustryCosmetics +4
Website
benovel.com gotolstoy.com
Novel logo

About Novel

Novel, with the slogan "Shoppable video for Shopify brands," is a brand-first Shoppable Video platform designed for passionate Shopify brands. Founded in 2021, it operates in the Information Technology, Internet, and Marketing industries, with its headquarters in the United States. The company recei...

Tolstoy logo

About Tolstoy

Tolstoy is a promising startup that has caught the attention of the investment community with its unique proposition of setting the standard for shoppable videos. Launched in 2020 and based in the United States, Tolstoy boasts an impressive client base including renowned brands such as Fenty, Milk M...

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Frequently Asked Questions

Novel was founded in 2021, based in Los Angeles, United States, with 25 employees. Novel, with the slogan "Shoppable video for Shopify brands," is a brand-first Shoppable Video platform designed for passionate Shopify brands. Founded in 2021, it operates in the Information Technolog. Tolstoy was founded in 2020, based in New York, United States, with 41 employees. Tolstoy is a promising startup that has caught the attention of the investment community with its unique proposition of setting the standard for shoppable videos. Launched in 2020 and based in the Uni.
Both work in Marketing and list video marketing and brand engagement among their focus areas.

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Compiled from the BounceWatch company index. We last looked at Novel on 11 Sep 2024, and Tolstoy on 12 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.

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