Omnisend vs Sendlane
Omnisend
As a business owner, you have enough “exciting” stuff happening. Why add more? Choose stable & effective instead
270 employees · est. 2014 · London, United Kingdom
Sendlane
Email, SMS, reviews, and forms. Save money by unifying your stack, supported by a team that has your back
64 employees · est. 2013 · San Diego, United States
Sendlane is the older company (2014 vs 2013); Omnisend is the larger of the two.
6 signals in the last 90 days
Side-by-Side Comparison
| Metric | Omnisend | Sendlane |
|---|---|---|
| Founded | ||
| Founded | 2014 | 2013 older |
| Headquarters | ||
| Headquarters | London, United Kingdom | San Diego, United States |
| Employees | ||
| Employees | 270 larger | 64 |
| Industry | ||
| Industry | E-Commerce, Messaging, Retail | Advertising, Automation, E-Commerce |
| Funding Stage | ||
| Funding Stage | Not tracked yet | Series C |
| Total Funding | ||
| Total Funding | Not tracked yet | $29.67M |
| Funding Rounds | ||
| Funding Rounds | Not tracked yet | 8 |
| Services | ||
| Services | Email and SMS Marketing, Marketing Automation, Data Integration and Centralization, Customer Engagement and Retargeting | Not tracked yet |
| Target Customers | ||
| Target Customers | Ecommerce Businesses, Digital Marketers, Marketing Agencies, Brands looking to migrate from competitors like Klaviyo and Mailchimp | Not tracked yet |
| Taxonomy | ||
| Taxonomy | Email MarketingSMS MarketingEcommerce MarketingMarketing AutomationCustomer RetentionEmail Campaigns +9 | Email MarketingSMS MarketingMarketing AutomationEcommerceDigital PublishingBehavior Based Marketing +8 |
| Website | ||
| Website | omnisend.com | sendlane.com |
About Omnisend
Omnisend, founded in 2014, is a marketing automation platform based in the United Kingdom, focusing on the E-Commerce, Messaging, Retail, and Marketing industries. The company positions itself uniquely in the sector by offering a straightforward and intuitive email marketing solution, emphasizing st...
About Sendlane
Sendlane is a US-based startup that offers a comprehensive platform for email, SMS, reviews, and forms. With a focus on unifying marketing stacks, the company's slogan emphasizes cost-saving and robust support. Founded in 2013, Sendlane caters to a wide range of industries including Advertising, Aut...
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Compiled from the BounceWatch company index. We last looked at Omnisend on 21 Apr 2026, and Sendlane on 11 Sep 2024. Where a field is blank here, it means we have not recorded it — not that the answer is zero. How we source and date this.
