Portugal
HiJiffy, founded in 2016, is a Portuguese startup revolutionizing the hospitality industry through its sophisticated conversational AI solutions. Its flagship offering, the Guest Communication Hub, serves to automate guest interactions, bridging the gap between hotels and their clients while boosting revenue through direct bookings and upsells.
Recognized by both the UNWTO and Hotel Tech Report, HiJiffy stands out as a top innovator and leading provider in the chatbot sector, boasting a level III certification for its global customer support. The powerhouse behind its technology, Aplysia, integrates advanced natural language processing, sentiment analysis, large language models (LLMs), and generative AI, supporting over 130 languages.
As of 2025, over 2,300 hotels in more than 60 countries employ HiJiffy to significantly enhance operations. The company impressively achieves an 87% automation rate in handling queries and a 92% guest satisfaction score. Its proven results strengthen its position in the market.
Recently, HiJiffy secured a €1.30M grant investment from the European Commission in June 2023. This investment underscores the company's potential and ensures continued development and expansion of its cutting-edge solutions.
