London, United Kingdom
Paddle is a UK-based company founded in 2012, offering a comprehensive Merchant of Record platform designed for digital product companies aiming to scale globally with ease. The platform handles intricate elements of global operations, from payments and tax compliance to fraud prevention and billing management, all through a unified system.
With clients like Codeway, Fortinet, and GeoGuessr, Paddle serves over 10,000 digital companies, allowing them to expand without the burden of operational complexities. Utilizing a mix of intelligent technology and extensive expertise, the company optimizes critical business metrics such as pricing and customer retention, enhancing revenue and reducing costs for its users.
Supported by investors such as KKR, FTV Capital, Kindred, Notion Capital, and 83North, Paddle received its latest funding of $25.00M in debt financing from CIBC Innovation Banking on 01 July 2025, indicating sustained trust in its growth trajectory within the B2B, Fintech, and SaaS sectors.
