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Adjust logo — Adjust is trusted by marketers to measure and grow their app...

Adjust

Adjust is trusted by marketers to measure and grow their apps across platforms, from mobile to CTV and beyond.

Founded 2012 Germany Berlin, Germany 475 employees Acquired Total: $1.26B Advertising, Analytics +2

General Information

Company Name Adjust
Founded Year 2012
Location Germany Berlin, Germany
Employees 475
Industries Advertising, Analytics, Automation +1
Funding Stage Acquired
Hiring 4 roles posted in the month to 12 Oct 2026
Offices as of Oct 2026
Berlin, Germany Beijing, China Palo Alto, United States Tokyo, Japan Shanghai, China Singapore, Singapore
Social

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Recorded by Bounce Watch from public sources. Every entry below carries the date we observed it, and when we have not looked recently the page says so rather than leaving silence to imply nothing happened.

Event Participation Oct 08, 2026

Adjust hosted the Ignite Cyprus gala dinner on 2026-10-08, thanking guests for an unforgettable evening.

New Partnership Oct 08, 2026

Adjust collaborated with Smadex for an unforgettable Oktoberfest-themed event, thanking them alongside clients.

Actively Hiring Oct 06, 2026

Hiring for 4 positions in the last 30 days.

Feature Release Oct 06, 2026

During the Adjust Ignite Istanbul 2026 event, Adjust showcased new additions to the Adjust Suite by Ozgun Sen.

Get alerts when Adjust shows new signals

AI Insight

Bounce Watch AI
1 week ago

Adjust is actively maintaining its market position post-acquisition through continuous product innovation, as evidenced by new feature launches for its Adjust Suite. Concurrently, the company is strengthening its brand and client relationships via strategic event hosting and industry partnerships. These activities underscore a commitment to ongoing growth and engagement within the mobile and CTV measurement landscape.

Signal Types
Hiring Product Launch Event Participation Partnership
Strategic Labels
Product Innovation Market Engagement Client Relationship Management
Next Move: Expansion
·
Impact: 7/10
·
Ideal For: AdTech Industry Analysts

About Adjust

Adjust, based in Berlin, Germany, specializes in providing marketers with tools to measure and grow their apps across various platforms, including mobile and CTV. The company serves a diverse clientele, from digital brands to traditional companies launching new apps.

Founded in 2012, Adjust offers a powerful suite of measurement and analytics services that include mobile attribution, in-app analytics, and mobile fraud prevention. The company collaborates with businesses throughout the app marketing journey, providing essential insights and tools for optimizing marketing performance and conversion tracking. As part of its business model, Adjust generates revenue through these analytics and marketing services.

Business keywords: App Marketing, Mobile Attribution, In-app Analytics, App Store Statistics, Mobile Fraud Prevention, Mobile Tracking, Marketing Performance Tracking, Conversion Tracking, Re-targeting Tracking, Re-engagement Tracking, In-app Events Tracking, Deep Linking, CTV (Connected TV) Analytics, AI in Measurement

Funding Rounds & Investors (7)

View All
Funding Stage Amount Investors Lead Investors Date
Acquisition $1.00B 1
AppLovin
01 Feb 2021
Series E $227.00M 4
Highland Europe Sofina
Highland Europe, Sofina +2
01 Jun 2019
Series D $17.00M 1
Highland Europe
Highland Europe
01 Oct 2015
Series C $7.60M 4
Capnamic Ventures Target Partners Active Venture Partners
Capnamic Ventures, Target Partners +2
01 Sep 2014
Series B $4.30M 4
Capnamic Ventures Target Partners Active Venture Partners
Capnamic Ventures, Target Partners +2
01 Jun 2013
Series A Undisclosed 1
Target Partners
Target Partners
01 Apr 2012
Seed Undisclosed 1
YoungBrains
YoungBrains
01 Jan 2012

Latest News

View All
EWOR names Adjust veteran Simon Dussart as COO to scale its €60M founder fellowship — Tech
EWOR names Adjust veteran Simon Dussart as COO to scale its €60M founder fellowship
Tech Aug 06, 2025
German Founder fellowship EWOR earmarks €60 million for “Founder prodigies” to scale faster and glob... — Eu-startups
German Founder fellowship EWOR earmarks €60 million for “Founder prodigies” to scale faster and globally
Eu-startups Apr 29, 2025
Harder than Y Combinator, built by unicorn founders: EWOR is the fellowship you actually want to get... — Tech
Harder than Y Combinator, built by unicorn founders: EWOR is the fellowship you actually want to get into
Tech Apr 29, 2025
X-Flow invests $6 million in casual developer Plummy Games after Star Merge launch — Pocketgamer.biz
X-Flow invests $6 million in casual developer Plummy Games after Star Merge launch
Pocketgamer.biz Nov 23, 2022

Adjust Alternatives & Competitors

View All Alternatives
Adjust vs
Airbridge
Airbridge United States

Everything you need to measure, optimize, and scale app growth across platforms — all with the best...

75 employees
Advertising, Analytics
Adjust vs
MyTracker – Analytics Platform for Mobile Apps
MyTracker – Analytics Platform for Mobile Apps The Netherlands

For those who value accuracy. Attribution and product metrics, predictive analytics, and fraud prote...

4 employees
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Adjust vs
Customlytics
Customlytics Germany

App Marketing, Analytics & Technology Consulting

35 employees
Analytics, Mobile
View all alternatives

FAQ About Adjust

Adjust is trusted by marketers to measure and grow their apps across platforms, from mobile to CTV and beyond.
Adjust was founded in 2012.
Adjust is headquartered in Berlin, Germany. As of Oct 2026, it also has offices in Beijing, China, Palo Alto, United States, Tokyo, Japan, Shanghai, China and Singapore, Singapore.
Adjust operates in Advertising, Analytics, Automation and Marketing. Its work centres on App Marketing, Mobile Attribution, In-app Analytics and App Store Statistics.
Adjust has approximately 475 employees.
Adjust has completed 7 funding rounds, raising a total of $1.26B. The latest funding stage is Acquired.
Top alternatives and competitors to Adjust include Airbridge, MyTracker – Analytics Platform for Mobile Apps, Customlytics, Kochava, Pure Oxygen Labs. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Adjust and Airbridge are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Adjust, https://bouncewatch.com/company/adjust, updated 12 October 2026. When citing, please name BounceWatch and link this page.

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