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Affinity Solutions logo — Actionable consumer purchase data for better brand health, s...

Affinity Solutions

Actionable consumer purchase data for better brand health, sales lift, market share, and loyalty.

Founded 2005 United States New York, United States 268 employees Series Unknown Total: $35.50M Analytics, Finance +1

General Information

Company Name Affinity Solutions
Founded Year 2005
Location United States New York, United States +2
Employees 268
Industries Analytics, Finance, Marketing
Funding Stage Series Unknown
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About Affinity Solutions

Affinity Solutions provides actionable consumer purchase data for better brand health, sales lift, market share, and loyalty. The company offers the largest consumer purchase dataset in the U.S. market, offering a comprehensive view of consumers' spending habits. This includes what, when, where, and how they buy, empowering marketers, agencies, and media organizations to understand and predict behavior with unparalleled precision. Building on a foundation of innovative solutions for Financial Institutions and Retailers, Affinity Solutions is redefining data-driven marketing to make it highly personalized. Their unique approach turns consumer data intelligence into actions and encourages consumers to opt-in. The solutions have been proven to drive shopping behavior and engagement that unlock brand and market share growth for clients. Founded in 2005 and headquartered in the United States, the company operates in the Analytics, Finance, and Marketing industries. The latest investment was a $21.00M venture round by Chestnut Hill Ventures on 10 June 2013.

Taxonomy: Consumer purchase data, Brand health, Sales lift, Market share, Loyalty, Data-driven marketing, Personalization, Consumer behavior, Opt-in strategies, Retail analytics, Predictive analytics, Shopping behavior, Engagement strategies, Data intelligence, Client growth

Funding Rounds & Investors (3)

View All
Funding Stage Amount Investors Lead Investors Date
Venture Round •••••• 1 •••• •••• 10 Jun 2013
Venture Round •••••• 1 •••• •••• 27 Jun 2012
Private Equity Round •••••• 1 •••• •••• 27 Jul 2011

Affinity Solutions Alternatives & Competitors

Affinity Solutions vs
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FAQ About Affinity Solutions

Actionable consumer purchase data for better brand health, sales lift, market share, and loyalty.
Affinity Solutions was founded in 2005.
Affinity Solutions is headquartered in New York, United States.
Affinity Solutions operates in the following industries: Analytics, Finance, Marketing.
Affinity Solutions has approximately 268 employees.
Affinity Solutions has completed 3 funding rounds, raising a total of $35.50M. The latest funding stage is Series Unknown.
Top alternatives and competitors to Affinity Solutions include ShareThis, Rita Data, AnthologyAI, Streamlytics, nexra.in. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Affinity Solutions and ShareThis are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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