London, United Kingdom
ALEXACHUNG is a London-based advanced-contemporary womenswear brand founded by Alexa Chung in 2017. With nearly a decade of experience in designing clothes, curating capsules, and representing other brands, Chung's decision to launch her own label reflects her desire to carve her own path in the fashion industry. Her return from NYC to take up the position of creative director signifies a commitment to her British roots.
The brand draws from Chung's celebrated sense of style and extensive design and creative direction projects. The collection is a distillation of over a decade of experience in the fashion industry, showcasing a contemporary understanding of the Zeitgeist.
The last investment in ALEXACHUNG dates back to 23 February 2017, in a Venture Round investment by Pembroke VCT. The company operates in the E-Commerce, Fashion, and Retail industries and is headquartered in the United Kingdom.
