London, United Kingdom
PiggyBank aims to demystify cryptocurrency investment through a user-friendly platform. Established in 2018 and headquartered in the United Kingdom, the company operates in the B2B, Blockchain, and Fintech industries. Its mission is encapsulated in the slogan: "Alpha offers a simple way to invest in the 20 most trusted cryptocurrencies for optimal performance."
PiggyBank addresses the complexity of buying and managing cryptocurrencies, streamlining the process for those who may find the technical aspects daunting. The platform simplifies decision-making by offering investments in a curated selection of cryptocurrencies, allowing users to navigate without deep knowledge of blockchain protocols or distinguishing between assets like Bitcoin and Ethereum.
In its initial phases, PiggyBank secured a $1.40M Seed Round investment on January 18, 2018, with backing from Streamlined Ventures and Vulcan. As the company scales, it continues to leverage its straightforward approach to expand user adoption across diverse markets. This focus presents a compelling opportunity for investors interested in the intersection of simplicity and cryptocurrency.
