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APPRL logo — Performance-based influencer marketing, made for e-commerce...

APPRL

Performance-based influencer marketing, made for e-commerce brands. (APPRL Acquired by Klarna July 2021)

Founded 2014 Sweden Sweden 5 employees Grant Total: $4.92M Digital Media, E-Commerce +3

General Information

Company Name APPRL
Founded Year 2014
Location Sweden Sweden
Employees 5
Industries Digital Media, E-Commerce, Retail +2
Funding Stage Grant
Social

BounceWatch is an independent company data service, not affiliated with APPRL. To contact APPRL, visit apprl.com.

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About APPRL

APPRL is a Swedish startup that focuses on performance-based influencer marketing, tailored for e-commerce brands. Founded in 2014, the company aims to revolutionize e-commerce, marketing, and media through AI, scalable technology, and user-centric design. The team, comprising 25 individuals with expertise in engineering, social media, data science, strategy, and marketing, boasts a background in prominent companies such as Spotify, Splay, Klarna, H&M, Soundcloud, iZettle, and Soundtrack Your Brand. The startup received its last investment, a €71.43K grant from EASME - EU Executive Agency for SMEs on 01 April 2019. Notably, APPRL was acquired by Klarna in July 2021. The company operates in the digital media, e-commerce, SaaS, and marketing industries and is headquartered in Sweden. With a strong focus on driving the convergence of influencer content and commerce, APPRL presents an intriguing opportunity for investors in the digital marketing and e-commerce space.

Business keywords: influencer marketing, SaaS solution, digital media, data science, content monetization, startup, acquisition, technology, engineering, innovation

Funding Rounds & Investors (6)

View All
Funding Stage Amount Investors Lead Investors Date
Grant €71.43K 1
EASME - EU Executive Agency for SMEs
01 Apr 2019
Venture Round €2.20M 6
Spintop Ventures Backstage AB
Spintop Ventures, Backstage AB +4
03 Dec 2018
Seed Round $1.40M 1
Spintop Ventures
Spintop Ventures
18 Oct 2016
Angel Round kr1.00M 1
Jonas Dromberg
11 Aug 2015
Angel Round $250.00K -
01 Sep 2014
Seed Round Undisclosed 2
Sting EIT Digital
Sting, EIT Digital
01 Jan 2014

APPRL Alternatives & Competitors

View All Alternatives
APPRL vs
Collab Asia, Inc.
Collab Asia, Inc. Korea South

The leading digital media company and influencer network in the APAC region, producing solutions for...

Series B
79 employees
Advertising, Digital Media
APPRL vs
OUTTA
OUTTA United States

The creators’ marketplace where brands can find their daily authentic content & establish partnershi...

1 employees
Advertising, SaaS
APPRL vs
Wedia
Wedia France

Expect more* from Digital Asset Management. More*: a state-of-the-art DAM covering your video, local...

Post-IPO Equity
77 employees
Creator Economy, SaaS
View all alternatives

FAQ About APPRL

Performance-based influencer marketing, made for e-commerce brands. (APPRL Acquired by Klarna July 2021)
APPRL was founded in 2014.
APPRL is headquartered in Sweden.
APPRL operates in Digital Media, E-Commerce, Retail, SaaS and Marketing. Its work centres on influencer marketing, SaaS solution, digital media and data science.
APPRL has approximately 5 employees.
APPRL has completed 6 funding rounds, raising a total of $4.92M. The latest funding stage is Grant.
Top alternatives and competitors to APPRL include Collab Asia, Inc., OUTTA, Wedia, Perx Technologies, Foursixty. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
APPRL and Collab Asia, Inc. are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for APPRL, https://bouncewatch.com/company/apprl, updated 10 October 2024. When citing, please name BounceWatch and link this page.

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