Sweden
Eidra, founded in 2019 and headquartered in Sweden, is an innovative consultancy collective with a mission encapsulated in its slogan, "We help leaders create great change." This company uniquely combines consulting, creativity, engineering, and data to assist leaders in driving significant change and improving business outcomes.
With its roots in the Nordics, Eidra has expanded to establish a strong presence across Europe and the US. The company operates under the active leadership of its founders and shareholders, with a strategic collaboration with minority owner Altor Equity Partners.
The firm's last undisclosed investment on May 11, 2026, amounting to $222.00M, attracted an impressive consortium of investors. These include industry giants such as BlackRock, General Catalyst, Ark Invest, and Andreessen Horowitz, indicating substantial confidence in Eidra's potential as a leader in the Advertising, Social Media, and Marketing sectors.
