Sweden
BetterWealth FTS AB is a Swedish-based financial services startup that has been pivotal in introducing a transformative model in Wealth Management. Founded in 2024, the company stands out with its innovative approach that amalgamates the strength of personal advisory services with the accessibility and efficiency of modern digital tools.
The company's slogan, "En ny modell för Wealth Management, som kombinerar styrkan i den personliga relationen med effektiva digitala verktyg," underscores its ambition to redefine the industry by blending traditional and technological facets.
With regulatory approval from Sweden's Finansinspektionen, BetterWealth not only streamlines processes and enhances customer experiences but also bolsters profitability. The startup has already established a clientele of 5,000 through two digital investment services and partners with external entities to optimize their wealth management operations.
The company raised a notable €645.00K during its Angel Round on 07 January 2021, drawing investments from individuals such as Mikael Hägg and Anders Petersson.
