Products

Signal Tracker Data Platform Data Enrichment API Intelligence desk

Solutions

Inward Investment & Aftercare Deal Origination Executive Search Corporate Development Signal-Based Outbound Competitive Intelligence Funding Signals Competitor Monitoring For Sales Teams For Founders For Agencies For Investors

Explore

Companies Live Signals Markets Trends

Resources

Signal Checker Blog Integrations FAQ Contact Pricing
Login Book a demo
Birdback logo — Effortlessly bridge the gap between digital marketing and in...

Birdback

Effortlessly bridge the gap between digital marketing and in-store sales with seamless payment card integration.

Founded 2014 Venture round Total: $2.40M Advertising, Enterprise Software

General Information

Company Name Birdback
Founded Year 2014
Industries Advertising, Enterprise Software
Funding Stage Venture round
Social

BounceWatch is an independent company data service, not affiliated with Birdback. To contact Birdback, visit birdback.com.

Is this your company?

Confirm with your work e-mail, get the Verified badge and keep this profile correct yourself. Search engines and AI assistants read it every day.

Get Verified

How does Birdback compare?

A PDF of Birdback and up to 10 competitors you pick: team, funding, traffic and every dated move of the last 90 days. Each company is re-checked on the day you order, so it is current.

See a sample report

This takes a few seconds: we look beyond our own index too.

Meeting Birdback soon?

A one-page PDF brief: what it does, key facts, the last 90 days of dated moves and questions worth asking. Re-checked on the day you order. See a sample

About Birdback

Birdback is a 2014 founded card-linking platform that aims to seamlessly connect digital marketing with in-store sales through seamless payment card integration. The company's slogan, "Effortlessly bridge the gap between digital marketing and in-store sales with seamless payment card integration," encapsulates its value proposition. Birdback's technology allows publishers and advertisers to effectively track in-store transactions to the SKU-level detail by integrating offers and loyalty programs directly with customers’ payment cards. This innovative approach to harnessing the existing payments infrastructure demonstrates the company's potential for disruption in the Advertising and Enterprise Software industries. Moreover, Birdback has attracted a substantial $2.40M Venture Round investment from notable investors including Passion Capital, Playfair Capital, HardGamma Ventures, and Paul Nikkel. The venture's partnerships with Zanox Group and Quidco have further bolstered its market presence, contributing to its expansion to retailers worldwide. As a result, Birdback has positioned itself as an innovative player at the intersection of digital marketing and traditional retail, with significant potential for growth and impact.

Business keywords: Card-linking platform, Digital marketing, In-store sales integration, Payment card integration, Loyalty programs, Offline sales tracking, SKU-level detail tracking, Partnerships with Zanox Group, Partnerships with Quidco, Retail technology, Payments infrastructure integration, Publisher-advertiser connectivity, Retailer technology solutions, E-commerce integration

Funding Rounds & Investors (2)

View All
Funding Stage Amount Investors Lead Investors Date
Venture Round $2.40M 4
Passion Capital Playfair Capital HardGamma Ventures
Passion Capital, Playfair Capital +2
06 Feb 2014
Pre Seed Round Undisclosed 2
Techstars
Techstars, Springboard
18 Apr 2012

Birdback Alternatives & Competitors

View All Alternatives
Birdback vs
STRATACACHE
STRATACACHE United States

Delivering retail transformation and exceptional customer experiences through advanced marketing tec...

413 employees
Advertising, Digital Media
Birdback vs
AutoWeb, Inc.
AutoWeb, Inc. United States

AutoWeb provides performance-based marketing solutions to the automotive industry.

Post-IPO Equity
93 employees
Advertising, Enterprise Software
Birdback vs
Dateio
Dateio Czech Republic

Card-linked marketing & Transaction Data Enrichement

Seed
96 employees
Advertising, Enterprise Software
View all alternatives

FAQ About Birdback

Effortlessly bridge the gap between digital marketing and in-store sales with seamless payment card integration.
Birdback was founded in 2014.
Birdback operates in Advertising and Enterprise Software. Its work centres on Card-linking platform, Digital marketing, In-store sales integration and Payment card integration.
Birdback has completed 2 funding rounds, raising a total of $2.40M. The latest funding stage is Venture round.
Top alternatives and competitors to Birdback include STRATACACHE, AutoWeb, Inc., Dateio, Monetizr, Sampler. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Birdback and STRATACACHE are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Birdback, https://bouncewatch.com/company/birdback, updated 27 October 2024. When citing, please name BounceWatch and link this page.

Analytics cookies (ours + Google). Cookie Policy

Book a demo 30 minutes