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Blue Lithium logo — Leading with precision-targeted advertising, reaching 145 mi...

Blue Lithium

Leading with precision-targeted advertising, reaching 145 million unique visitors monthly across the US and UK

Founded 2004 3 employees Series A Total: $11.50M Advertising, Marketing +1

General Information

Company Name Blue Lithium
Founded Year 2004
Employees 3
Industries Advertising, Marketing, AdTech
Funding Stage Series A
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About Blue Lithium

Blue Lithium is a prominent player in the advertising industry, known for its precision-targeted advertising and its reach of 145 million unique visitors monthly across the US and UK. Founded in 2004, the company focuses on delivering ads through behavioral targeting, positioning itself as the fifth largest ad network in the United States and the second largest in the United Kingdom as of September 2007. This caught the attention of major players in the industry. In February 2005, the company made headlines with a significant $11.50M Series A investment from 3i Group and Walden Venture Capital. Later that year, the company was acquired by Yahoo! for approximately $300 million in cash, underlining its value in the market. Blue Lithium operates in the sectors of Advertising, Marketing, and AdTech, facing competition from players such as DoubleClick, Specificmedia, Quigo, ValueClick, Advertising.com, Tribal Fusion, and aQuantive.

Taxonomy: advertising network, behavioral targeting, display advertising, acquisition, Yahoo!, adtech industry, online advertising, tech acquisitions, ad network ranking, internet advertising, digital advertising, data-driven advertising, web traffic analysis, online ad targeting

Funding Rounds & Investors (1)

View All
Funding Stage Amount Investors Lead Investors Date
Series A •••••• 2
Investor Investor
01 Feb 2005

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FAQ About Blue Lithium

Leading with precision-targeted advertising, reaching 145 million unique visitors monthly across the US and UK
Blue Lithium was founded in 2004.
Blue Lithium operates in the following industries: Advertising, Marketing, AdTech.
Blue Lithium has approximately 3 employees.
Blue Lithium has completed 1 funding round, raising a total of $11.50M. The latest funding stage is Series A.
Top alternatives and competitors to Blue Lithium include Lat49, Gay Ad Network, AdMedia, UNANIMIS CONSULTING LIMITED, AdChina. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Blue Lithium and Lat49 are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

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