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POWR.care logo — When life gets messy, use your POWR Brauzz. + Klaaar = POWR

POWR.care

When life gets messy, use your POWR Brauzz. + Klaaar = POWR

Founded 2019 Belgium Belgium 7 employees Pre-Seed Total: $100.00K Consumer Goods, E-Commerce

General Information

Company Name POWR.care
Founded Year 2019
Location Belgium Belgium
Employees 7
Industries Consumer Goods, E-Commerce
Funding Stage Pre-Seed
Business Model E Commerce, D2C, B2B
Revenue Model Product Sales, Subscription, One Time Purchase
Offices as of Sep 2026
Ghent, Belgium
Social

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AI Insight

Bounce Watch AI
1 month ago

POWR.care recently solidified its foundation through a strategic merger, swiftly launching a groundbreaking liquid detergent in a paper-recyclable bottle – a European first. This product innovation has already initiated exploratory distribution talks with the Colruyt Group, signaling strong market validation and potential for significant retail expansion. A substantial website update concurrently indicates a strategic repositioning and readiness for accelerated growth.

Signal Types
Merger Acquisition Product Launch Partnership Website Update
Strategic Labels
Product Innovation Market Expansion Strategic Partnership
Next Move: Fundraising
·
Impact: 9/10
·
Ideal For: Sustainable Consumer Goods VCs – Seed/Series A, Impact Investors

About POWR.care

POWR.care is a dynamic startup founded in 2019, positioning itself in the Consumer Goods and E-Commerce industries with a unique proposition, "When life gets messy, use your POWR." The company has amalgamated the strengths of two brands, Brauzz. and Klaaar, to create a compelling, integrated product offering for consumers seeking efficient and environmentally-conscious solutions.

Headquartered in Belgium, POWR.care has garnered attention in the European startup scene with its innovative approach and sustainability focus. The company's recent €100.00K Pre Seed Round investment on 01 October 2020 was led by Pitchdrive, reflecting confidence in its growth potential and market relevance.

As POWR.care expands, its appeal lies in its potential to disrupt traditional consumer goods paradigms by merging eco-consciousness with convenience, catering to evolving consumer preferences and sustainability demands.

Business keywords: Plastic Waste Reduction, Zero-Waste Products, Sustainable Cleaning Solutions, Environmental Awareness, Marine Pollution Solutions, Household Product Innovation, Pollution Elimination, Eco-Friendly Alternatives, Circular Economy, Biodegradable Materials, Sustainable Living, Environmental Conservation

Services & Products

Sale of eco-friendly cleaning products
Membership with exclusive benefits
Bundle offers for cost-effective purchasing
Direct sales via online platform
Expansion of sustainable brand awareness

Target Customers

Environmentally conscious consumers Homeowners looking for sustainable cleaning alternatives Members of the Planet B community Customers interested in loyalty rewards Individuals seeking innovative cleaning solutions

Funding Rounds & Investors (1)

View All
Funding Stage Amount Investors Lead Investors Date
Pre Seed Round €100.00K 1
Pitchdrive
Pitchdrive
01 Oct 2020

POWR.care Alternatives & Competitors

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POWR.care vs
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POWR.care vs
Huppy
Huppy United States

While our toothpaste may not change the world overnight, the people using it just might.

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POWR.care vs
Alner
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FAQ About POWR.care

When life gets messy, use your POWR Brauzz. + Klaaar = POWR
POWR.care was founded in 2019.
POWR.care is headquartered in Belgium. As of Sep 2026, it also has offices in Ghent, Belgium.
POWR.care operates in Consumer Goods and E-Commerce. Its work centres on Plastic Waste Reduction, Zero-Waste Products, Sustainable Cleaning Solutions and Environmental Awareness. Its customers include Environmentally conscious consumers, Homeowners looking for sustainable cleaning alternatives and Members of the Planet B community.
POWR.care has a E Commerce, D2C and B2B business model. Its revenue comes from Product Sales, Subscription and One Time Purchase.
POWR.care has approximately 7 employees.
POWR.care has completed 1 funding round, raising a total of $100.00K. The latest funding stage is Pre-Seed.
POWR.care offers: Sale of eco-friendly cleaning products, Membership with exclusive benefits, Bundle offers for cost-effective purchasing, Direct sales via online platform, Expansion of sustainable brand awareness.
Top alternatives and competitors to POWR.care include Aspyr Living Inc, Huppy, Alner , BRiMM, Moanah. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
POWR.care and Aspyr Living Inc are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for POWR.care, https://bouncewatch.com/company/brauzz, updated 3 September 2026. When citing, please name BounceWatch and link this page.

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