BUX is a Europe-based neobroker that facilitates easy and affordable investing for retail customers. With its headquarters in Amsterdam, The Netherlands, BUX operates in countries including the Netherlands, Germany, Spain, Austria, France, Italy, Ireland, and Belgium.
Founded in 2014, BUX offers services such as investment plans, stocks and ETFs trading, model portfolios, and portfolio transfer, catering to retail investors, beginner investors, cost-conscious investors, young professionals, and tech-savvy investors. Its business operates on a B2C, freemium, and subscription box model, generating revenue through subscriptions, a freemium model, and transaction fees.