New York, United States
Caire Beauty is a skincare brand catering to women aged 40 and above who are experiencing significant skin changes due to hormone decline and menopause. The company offers scientifically advanced formulations and delivery systems to address specific life events, including menopause, aging, and critical health challenges.
The key differentiator of Caire Beauty is its proprietary clean vegan hyper-absorbable formulations, made available to women at a more affordable price. The company was founded in 2019 and operates in the Consumer Goods and Wellness Beauty industries.
In July 2020, Caire Beauty secured a $100.00K Seed Round investment from Entrepreneurs Roundtable Accelerator. The founders of the company are described as two beauty enthusiasts with experience in corporate and startup environments. The Caire lab is supported by two science experts who create secret and patent-pending formulas.
The target market for Caire Beauty is women over 40, although the products are also used by women in their 30s. The company's mission is to provide advanced scientific skincare solutions that are effective, clean, and affordable for women going through life-altering moments. The tagline "Caire ... we put the “I” in care!" demonstrates the brand's commitment to women's well-being.
