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Canva

Empower the world to design.

Founded 2012 Australia Australia 20019 employees Post IPO Total: $665.71M

General Information

Company Name Canva
Founded Year 2012
Location Australia Australia
Employees 20019
Funding Stage Post IPO
Business Model Freemium, SaaS, B2C
Revenue Model Freemium, Subscription, Usage Based
Offices as of Oct 2026
Surry Hills, Australia Makati, Philippines Beijing, China Austin, United States

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Recorded by Bounce Watch from public sources. Every entry below carries the date we observed it, and when we have not looked recently the page says so rather than leaving silence to imply nothing happened.

Pricing Changed Oct 31, 2026

Canva changed the terms for its AI allowance add-ons, clarifying availability for Pro and Business plans for AI Pass and Business plan for AI top-ups, as well as the duration for top-ups.

Feature Release Oct 15, 2026

Canva is promoting a quick tip from #DesignSchool that helps users avoid manually resizing their posts, improving workflow efficiency.

New Partnership Oct 14, 2026

Canva has announced a partnership with LinkedIn, introducing new bite-sized lessons from them in its Design School to enhance app and integration usage.

AI Insight

Bounce Watch AI
1 month ago

Canva recently experienced a significant private valuation markdown and reduced growth projections due to an 'AI bill shock' caused by soaring compute costs for frontier models. This prompted a strategic pivot to rebuild its AI architecture and dramatically reduce per-task costs, demonstrating agility in adapting to the new economics of AI-powered SaaS. This crucial shift towards cost-optimized AI integration is designed to safeguard profitability and prepare the company for its anticipated public listing.

Signal Types
Valuation Change Financial Performance Product Strategy Investor Activity
Strategic Labels
AI Cost Optimization Valuation Adjustment SaaS Economic Shift
Next Move: Optimization
·
Impact: 9/10
·
Ideal For: Growth Equity / Pre-IPO Investors

About Canva

Canva is a global online visual communications platform that provides a simple drag-and-drop interface and an extensive range of templates and resources for users worldwide. It is based in Australia and serves small businesses, enterprises, educational institutions, creatives, marketing professionals, social media managers, real estate professionals, and government agencies.

Founded in 2012, Canva offers services such as design tools, AI-powered features, digital and print templates, video and photo editing, brand management, and content creation. The company operates on a freemium business model with a SaaS, B2C approach, and generates revenue through subscriptions and usage-based offerings.

Business keywords: Visual Communication, Design Platform, Drag-and-Drop Interface, Templates, Stock Photography, Illustrations, Video Editing, Audio Clips, Graphic Design, Web App Development, Software Innovation, Creative Empowerment, Accessibility, Digital Publishing, Social Media Graphics

Services & Products

Design Tools
AI-Powered Features
Digital and Print Templates
Video and Photo Editing
Brand Management
Content Creation

Target Customers

Small Businesses Enterprises Educational Institutions Creatives Marketing Professionals Social Media Managers Real Estate Professionals Government Agencies

Pricing

as listed on Oct 31, 2026

$250/year per person · Enterprise on request

  • Education: $250/year per person
  • Canva Enterprise: contact sales
Canva's pricing page

Funding Rounds & Investors (16)

View All
Funding Stage Amount Investors Lead Investors Date
Secondary Market Undisclosed 2
Morgan Partners, Fidelity Investments
01 Aug 2025
Secondary Market Undisclosed -
01 Nov 2024
Growth Equity VC $100.00M 1
Quadrant Private Equity
01 May 2024
Secondary Market Undisclosed -
01 Jan 2024
Secondary Market Undisclosed 2
Coatue, ICONIQ Capital
01 Aug 2023
Late VC $200.00M 8
Airtree Ventures, Bessemer Venture Partners +6
01 Sep 2021
Late VC $71.00M 4
Blackbird Ventures, Skip Capital +2
01 Apr 2021
Late VC $60.00M 5
Felicis Ventures, Blackbird Ventures +3
01 Jun 2020
Series D $85.00M 4
Bessemer Venture Partners, Blackbird Ventures +2
01 Oct 2019
Series D $70.00M 4
Felicis Ventures, Blackbird Ventures +2
01 May 2019

View All 16 Funding Rounds

Canva Alternatives & Competitors

View All Alternatives
Canva vs
Picsart
Picsart United States

Empowering the creator in everyone, everywhere.

Series C
1429 employees
Canva vs
Over
Over United States

Over is now GoDaddy Studio! Power up your business's impact by following GoDaddy today.

Seed
34 employees
Advertising, Mobile

FAQ About Canva

Empower the world to design.
Canva was founded in 2012.
Canva is headquartered in Australia. As of Oct 2026, it also has offices in Surry Hills, Australia, Makati, Philippines, Beijing, China and Austin, United States.
Canva has a Freemium, SaaS and B2C business model. Its revenue comes from Freemium, Subscription and Usage Based.
As listed on Canva's pricing page on Oct 31, 2026: $250/year per person · Enterprise on request (Education: $250/year per person; Canva Enterprise: contact sales).
Canva has approximately 20019 employees.
Canva has completed 16 funding rounds, raising a total of $665.71M. The latest funding stage is Post IPO.
Canva offers: Design Tools, AI-Powered Features, Digital and Print Templates, Video and Photo Editing, Brand Management, Content Creation.
Top alternatives and competitors to Canva include Picsart, Department of Visual Media, BITS Pilani, Over, Quantum Design Lab, Pixcap. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Canva and Picsart are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Canva, https://bouncewatch.com/company/canva, updated 20 October 2026. When citing, please name BounceWatch and link this page.

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