Capillary Technologies logo — Powering 390+ Brands to Delight 1.2 Billion+ Customers Globa...

Capillary Technologies

Powering 390+ Brands to Delight 1.2 Billion+ Customers Globally Through AI-Driven Loyalty and Engagement Solutions

Founded 2012 India Bengaluru, India 1289 employees Secondary Market Total: $248.10M Analytics, Enterprise Software +3

General Information

Company Name Capillary Technologies
Founded Year 2012
Location India Bengaluru, India
Employees 1289
Industries Analytics, Enterprise Software, Productivity +2
Funding Stage Secondary Market
Social

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About Capillary Technologies

Capillary Technologies is a loyalty and engagement solutions provider for over 400 brands, serving more than 1 billion customers globally through AI-driven strategies. Founded in 2012, the company offers end-to-end loyalty programs and cross-channel strategies to deliver a real-time, personalized experience. Operating across the United States, India, Middle East, and South East Asia, Capillary Technologies collaborates with 250+ brands in various industries, including apparel, footwear, supermarkets, and luxury. It has a massive reach, engaging 875 million+ consumers and processing 1.97 billion+ transactions. Notably, the company secured a $95.00M secondary market investment on 27 February 2024, with the backing of Swanland Investment Ltd. (an affiliate of Warburg Pincus), Sequoia Capital India Growth Fund II Ltd., Avataar Ventures Partners I, and Filter Capital Fund I Ltd. Based in India, the company operates in the Analytics, Enterprise Software, Retail, and SaaS industries, positioning itself as a key player in the loyalty and engagement solutions market.

Business keywords: AI-driven loyalty programs, Omnichannel engagement, Customer analytics, CRM and loyalty solutions, O2O commerce, Marketing cloud, Retail analytics, Consumer business solutions, eCommerce platform, Retail technology, Unified cross-channel strategies, Machine learning integration, Personalized consumer experiences, Brand engagement solutions

Services & Products

Loyalty Management Platform
Omnichannel Communication
Advanced Reporting Analytics
Consumer Data Platform
Rewards Network

Target Customers

CPG/FMCG Companies Conglomerates Fuel Retailers Airlines Hospitality Industry Retail Businesses Franchise Owners Marketing Professionals

Funding Rounds & Investors (12)

View All
Funding Stage Amount Investors Lead Investors Date
Series D $6.00M 2
Hal Brierley, Ajay Gupta
27 Feb 2024
Secondary Market $95.00M 5
57 Stars, Avataar Venture Partners +3
27 Feb 2024
Debt Financing $5.00M -
01 Jun 2023
Series D $40.00M 6
InnoVen Capital, 57 Stars +4
01 Jun 2023
Private Equity Round Undisclosed 1
Warburg Pincus
18 Oct 2018
Series D $20.00M 5
American Express Ventures, InnoVen Capital +3
21 Feb 2018
Debt Financing $3.00M 1
InnoVen Capital
08 Aug 2016
Series C $45.00M 3
Norwest Venture Partners, Warburg Pincus +1
02 Sep 2015
Series B $14.00M 3
American Express Ventures, Norwest Venture Partners +1
16 Jul 2014
Venture Round $4.50M 1
American Express Ventures
11 Feb 2014

View All 12 Funding Rounds

Capillary Technologies Alternatives & Competitors

View All Alternatives
Capillary Technologies vs

We make it easy for retailers to collect customer data and activate it through loyalty programs and...

Series A
65 employees
Automation, Data Analytics
Capillary Technologies vs

SaaS for ecom fashion brands to stop deep discounting and empower consumers to use their personal da...

1 employees
Analytics, E-Commerce
Capillary Technologies vs
Coniq
Coniq United Kingdom

The Total Customer Engagement and Loyalty Company for Shopping Centres, Malls and Retail Brands

Venture round
68 employees
Advertising, Data Analytics

FAQ About Capillary Technologies

Powering 390+ Brands to Delight 1.2 Billion+ Customers Globally Through AI-Driven Loyalty and Engagement Solutions
Capillary Technologies was founded in 2012.
Capillary Technologies is headquartered in Bengaluru, India.
Capillary Technologies operates in Analytics, Enterprise Software, Productivity, Retail and SaaS. Its work centres on AI-driven loyalty programs, Omnichannel engagement, Customer analytics and CRM and loyalty solutions. Its customers include CPG/FMCG Companies, Conglomerates and Fuel Retailers.
Capillary Technologies has approximately 1289 employees.
Capillary Technologies has completed 12 funding rounds, raising a total of $248.10M. The latest funding stage is Secondary Market.
Capillary Technologies offers: Loyalty Management Platform, Omnichannel Communication, Advanced Reporting Analytics, Consumer Data Platform, Rewards Network.
Top alternatives and competitors to Capillary Technologies include Loyal Guru, Brandpoint Analytics, Coniq, Touchsides, CrowdTwist, Inc.. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Capillary Technologies and Loyal Guru are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Capillary Technologies, https://bouncewatch.com/company/capillary-technologies, updated 12 February 2026. When citing, please name BounceWatch and link this page.

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