Channel Dynamix is a performance marketing agency founded in 2008 in South Africa. Specializing in advertising and analytics, the company focuses on helping product and service providers efficiently connect with qualified prospects. Their expertise lies in generating large qualified lead flows for national sales campaigns, as well as overseeing the enquiry process through to a closed sale, if required.
Their key focus areas include matching and pricing, ensuring the right customers are paired with the correct products and sales partners. They also specialize in lead scoring, ensuring customers match the desired profile and have verified interest before any contact is made. Additionally, they prioritize feedback and returns by transparently communicating all sales activity to their lead sources.
The most recent investment in Channel Dynamix was a $2.10M Seed Round investment on 01 October 2017, led by Michigan Angel Fund and Grand Angels.
Overall, Channel Dynamix's innovative approach to performance marketing and their successful track record in generating qualified leads make them an intriguing investment opportunity in the advertising and analytics industries.