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Character logo — The modern home improvement brand for the next generation of...

Character

The modern home improvement brand for the next generation of home dwellers.

Founded 2021 United States Chicago, United States 6 employees Seed Total: $4.00M Consumer Goods, E-Commerce +1

General Information

Company Name Character
Founded Year 2021
Location United States Chicago, United States
Employees 6
Industries Consumer Goods, E-Commerce, Lifestyle
Funding Stage Seed
Social

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About Character

Character is a modern home improvement brand aimed at the next generation of homeowners, with a slogan "The modern home improvement brand for the next generation of home dwellers." The company was founded in 2021 and operates in the Consumer Goods, E-Commerce, and Lifestyle sectors, with its headquarters located in the United States. The company recently secured a $1.50M Seed Round investment on 10th May 2023, with participation from notable investors including Connetic Ventures, Groove Capital, SuperAngel.Fund, Untapped Capital, and Purple Sage Ventures. Character focuses on making DIY home improvement seamless and enjoyable for its customers, and it is set to launch its offerings in 2022.

Taxonomy: home improvement, DIY, modern, brand, seamless, simplicity, fun, startup, home decor

Funding Rounds & Investors (4)

View All
Funding Stage Amount Investors Lead Investors Date
Seed Round $1.50M 5
Connetic Ventures Groove Capital SuperAngel.Fund
Connetic Ventures, Groove Capital +3
10 May 2023
Pre Seed Round Undisclosed 1
The Josephine Collective
The Josephine Collective
28 Oct 2022
Pre Seed Round $1.50M 4
SuperAngel.Fund Sandalphon Capital Tiferes Ventures
SuperAngel.Fund, Sandalphon Capital +2
31 Jan 2022
Pre Seed Round $1.00M -
28 Jul 2021

Character Alternatives & Competitors

View All Alternatives
Character vs
The Somewhere Co.
The Somewhere Co. Australia

Bold every day wares for home, work, baby and play.

23 employees
Consumer Goods, E-Commerce
Character vs
Clare
Clare United States

The best place to buy paint!

Series A
29 employees
Consumer Goods, E-Commerce
Character vs
My Bespoke Room
My Bespoke Room United Kingdom

Give your home the WOW-factor, with our professional and affordable interior design services. ✨

Venture round
30 employees
Design, E-Commerce
View all alternatives

FAQ About Character

The modern home improvement brand for the next generation of home dwellers.
Character was founded in 2021.
Character is headquartered in Chicago, United States.
Character operates in Consumer Goods, E-Commerce and Lifestyle. Its work centres on home improvement, DIY, modern and brand.
Character has approximately 6 employees.
Character has completed 4 funding rounds, raising a total of $4.00M. The latest funding stage is Seed.
Top alternatives and competitors to Character include The Somewhere Co., Clare, My Bespoke Room, Lighting New York, I MAKE. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Character and The Somewhere Co. are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Character, https://bouncewatch.com/company/character, updated 30 December 2024. When citing, please name BounceWatch and link this page.

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