Cinemad.tv is a startup established in 2013 that operates in the Advertising, Marketing, Media, and Streaming industries. The company's platform focuses on addressing a crucial industry challenge: the low attention and conversion rates of traditional video advertising. Despite the increasing investment in video ads by major brands, the conversion rates remain inadequate. Cinemad.tv seeks to revolutionize video advertising by offering a powerful platform for Interactive Video advertising. The platform allows users to enhance their videos with more than 11 different interactions, such as buy buttons, register forms, and web content, aiming to increase engagement, awareness, and performance.
Cinemad.tv's tools enable seamless integration of interactive applications into videos from various sources such as YouTube, Brightcove, Ooyala, or directly from the user's disk. The cross-device technology of the platform ensures interactive videos can be displayed across various social media platforms, websites, and advertising networks, maximizing reach. Moreover, Cinemad.tv's platform provides comprehensive metrics about the performance of interactive videos, equipping users with valuable insights into their campaigns' effectiveness.
The company, headquartered in Argentina, offers a compelling solution for brands and marketers aiming to improve the impact and conversion of their video advertising efforts. To explore the potential of turning viewers into customers through interactive video advertising, interested parties can sign up on studio.cinemad.tv.