Denver, United States
Curu is a United States-based startup founded in 2017 that operates within the finance, financial services, fintech, lending, and investments industries. The company's slogan, "Curu helps lenders and loan marketplaces grow their new accounts by recovering their rejected applicants," succinctly captures its mission. The platform is designed to enable financial institutions to cultivate more profitable relationships with their clients and expand their core products and accounts.
By motivating and educating clients to enhance their financial wellness, Curu deepens their ties with the bank provider, thereby increasing their "stickiness" as account holders. This not only creates opportunities for financial institution partners to identify and increase cross-sell opportunities but also facilitates the recovery of lost leads that would have otherwise gone unserved.
The company recently secured $3.00 million in a Seed Round investment on May 22, 2020. The investors involved in this funding round include Chingona Ventures, Harlem Capital, Matchstick Ventures, Techstars, Upscale, Vestigo Ventures, THE HOLT XCHANGE, and Techstars Ventures.
Curu's innovative approach to enhancing client relationships and recovering lost leads demonstrates potential for adaptation and growth in the evolving landscape of financial technology and services.
