Skip to content
Dekoruma logo — Sekarang Bisa Wujudkan Surga Kecilmu #SemudahItuDiDekoruma

Dekoruma

Sekarang Bisa Wujudkan Surga Kecilmu #SemudahItuDiDekoruma

Founded 2015 Indonesia Indonesia 1055 employees Acquired Total: $106.96M Design, E-Commerce +2

General Information

Company Name Dekoruma
Founded Year 2015
Location Indonesia Indonesia
Founders / Decision Makers
Team member
Employees 1055
Industries Design, E-Commerce, Construction +1
Funding Stage Acquired
Business Model B2C, E Commerce, Marketplace
Revenue Model Product Sales, Service Fee, Marketplace Fee
Social

BounceWatch is an independent company data service, not affiliated with Dekoruma. To contact Dekoruma, visit dekoruma.com.

Is this your company?

Confirm with your work e-mail, get the Verified badge and keep this profile correct yourself. Search engines and AI assistants read it every day.

Get Verified

How does Dekoruma compare?

A PDF of Dekoruma and up to 10 competitors you pick: team, funding, traffic and every dated move of the last 90 days. Each company is re-checked on the day you order, so it is current.

See a sample report

This takes a few seconds: we look beyond our own index too.

Meeting Dekoruma soon?

A one-page PDF brief: what it does, key facts, the last 90 days of dated moves and questions worth asking. Re-checked on the day you order. See a sample

About Dekoruma

Dekoruma, established in 2015, is a dynamic home and living brand headquartered in Indonesia. The company is committed to redefining the market by aligning products with local preferences while offering smart pricing and practical solutions. Their strategy has attracted a young, style-conscious clientele who appreciate Dekoruma's blend of functionality and style.

With 32 standalone stores and a robust online presence, Dekoruma has solidified its status as a preferred choice among consumers. Their recent acquisition by the Blibli-Tiket Group on June 1, 2024, supported by companies such as Ranch Market, Tiket.com, and Blibli.com, brought a significant $70.36M investment from BiliBili. This collaboration provides a strategic advantage through enhanced resources and an extensive network, positioning Dekoruma for substantial growth.

The company's core values—Welcoming, Transparency, and Trust—create a collaborative, inclusive culture, fostering innovation and efficiency. For investors, Dekoruma promises a compelling growth narrative in the evolving Indonesian home design and e-commerce sectors.

Business keywords: Home and Living, Interior Design, Furniture Retail, Smart Pricing, Tech-Driven Solutions, Space Optimization, Local Taste Integration, Collaborative Environment, Startup Culture, Affordable Home Solutions, Innovation in Retail, Online and Offline Integration

Services & Products

Selling furniture and home accessories online
Providing interior design services
Offering modern premium and Japandi style items
Cashback offers and promotions
Customization of furniture such as kitchen sets and wardrobes

Target Customers

Homeowners Interior designers Young couples Individuals interested in home renovation and improvement

Funding Rounds & Investors (8)

View All
Funding Stage Amount Investors Lead Investors Date
Acquisition $70.36M 1
BiliBili
01 Jun 2024
Late VC $20.00M 4
Ondine Capital, OCBC Ventura +2
01 Nov 2022
Round Undisclosed 1
Endeavor Indonesia
01 Dec 2021
Series C $15.00M 5
Foundamental, KTB Network +3
01 Aug 2021
Series B Undisclosed 4
Foundamental, Skystar Capital +2
01 May 2020
Series B Undisclosed 2
AddVentures by SCG, BiliBili
01 Oct 2018
Series A $1.60M 2
Beenext Capital, Convergence Ventures
01 Nov 2016
Angel Undisclosed 1
ShopClues
01 Jan 2016

Dekoruma Alternatives & Competitors

View All Alternatives
Dekoruma vs

Diseña la vida que tú quieras

192 employees
Consumer Goods, E-Commerce
Dekoruma vs

Granite and Marble Express

55 employees
Design, Manufacturing
Dekoruma vs

Embrace a lifestyle where function meets beauty, and open up a world filled with limitless possibili...

Venture round
E-Commerce, IoT

FAQ About Dekoruma

Sekarang Bisa Wujudkan Surga Kecilmu #SemudahItuDiDekoruma
Dekoruma was founded in 2015.
Dekoruma is headquartered in Indonesia.
Dekoruma operates in Design, E-Commerce, Construction and Lifestyle. Its work centres on Home and Living, Interior Design, Furniture Retail and Smart Pricing. Its customers include Homeowners, Interior designers and Young couples.
Dekoruma has a B2C, E Commerce and Marketplace business model. Its revenue comes from Product Sales, Service Fee and Marketplace Fee.
Dekoruma has approximately 1055 employees.
Dekoruma has completed 8 funding rounds, raising a total of $106.96M. The latest funding stage is Acquired.
Dekoruma offers: Selling furniture and home accessories online, Providing interior design services, Offering modern premium and Japandi style items, Cashback offers and promotions, Customization of furniture such as kitchen sets and wardrobes.
Top alternatives and competitors to Dekoruma include GAIA Design, Granite & Marble Express, Inc., KAMARQ, Havenly, My Bespoke Room. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
Dekoruma and GAIA Design are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for Dekoruma, https://bouncewatch.com/company/dekoruma, updated 18 May 2026. When citing, please name BounceWatch and link this page.

Analytics cookies (ours + Google). Cookie Policy

Talk to an analyst Book a 7-day Readout