DNA13 is a company that specializes in on-demand software solutions for brand and reputation management. Its flagship product, dnaEnterprise, is a comprehensive suite for public relations and corporate communications designed to help organizations manage, monitor, and measure their brand and reputation in real-time. Additionally, dnaMonitor provides real-time media monitoring for insights into brand, reputation, competitors, and industry issues. The company also offers consulting, training, and implementation services for its software portals. dnaEnterprise consolidates media content sources, critical brand data, and stakeholder information into a centralized brand data warehouse, providing integrated applications to automate the end-to-end public relations processes.
Founded in 2001, DNA13 is headquartered in Ottawa, Canada. It serves professionals in corporate communications, public relations, investor relations, government relations, human resources, and legal departments. The company has strategic partnerships with a range of key industry players including CNW Group, PR Newswire, Bulldog Reporter, Dialog, Critical Mention Inc., Moreover Technologies, Nielsen BuzzMetrics, BurrellesLuce, Nielsen Media Research, ComScore, SRDS Media Solutions, NADbank, and BBM.
The company's last investment was a $4.53M Series A investment on May 8, 2007, from Celtic House Venture Partners and Propulsion Ventures. With its strong position in the information technology industry and a track record of providing innovative solutions, DNA13 presents an attractive investment opportunity for venture capital firms seeking exposure to the brand and reputation management sector.