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ElasticRun logo — Pioneering Access.Transforming Lives.

ElasticRun

Pioneering Access.Transforming Lives.

Founded 2016 India Pune, India 3432 employees Series E Total: $23.32B E-Commerce, Logistics +1

General Information

Company Name ElasticRun
Founded Year 2016
Location India Pune, India
Employees 3432
Industries E-Commerce, Logistics, Platforms
Funding Stage Series E
Social

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About ElasticRun

ElasticRun, founded in 2016, is a B2B eCommerce platform aiming to revolutionize access to products in rural India. The company's slogan, "Pioneering Access. Transforming Lives." reflects its commitment to expanding brand reach in untapped markets. Its platform facilitates the extension of direct distribution networks to remote rural areas, providing access to new stores and customers. Leveraging a crowdsourced logistics network, ElasticRun enables eCommerce companies to reach consumers in far-flung rural areas. The platform's transaction data also supports financial institutions in serving rural stores as SME customers, while helping brands refine their marketing strategies for these markets. ElasticRun's technology platform, which operates on a "no capex" and "variable cost" model, plays a crucial role in achieving this deep rural reach. It facilitates the channeling of trade, finance, and data within India's $600 billion consumption market. Notably, the company secured a substantial INR22.60B Series E investment on February 7, 2022, with backing from prominent investors including Goldman Sachs, InnoVen Capital, Chimera Investments, Prosus Ventures, and SoftBank Vision Fund This injection of funds underscores investor confidence in ElasticRun's potential to drive substantial change in India's rural eCommerce and logistics landscape.

Business keywords: B2B eCommerce platform, rural India, logistics and distribution, crowdsourced logistics network, rural Kirana network, FMCG companies, rural markets, financial inclusion, SME customers, technology platform, rural consumers, financial institutions, startup, investor-backed

Funding Rounds & Investors (6)

View All
Funding Stage Amount Investors Lead Investors Date
Series E INR22.60B 5
Goldman Sachs InnoVen Capital Chimera Investments
Goldman Sachs, InnoVen Capital +3
07 Feb 2022
Series D $75.00M 3
Kalaari Capital Avataar Venture Partners Prosus Ventures
Kalaari Capital, Avataar Venture Partners +1
29 Apr 2021
Series C $40.00M 3
Kalaari Capital Avataar Venture Partners Prosus Ventures
Kalaari Capital, Avataar Venture Partners +1
29 Oct 2019
Series B INR600.00M 3
InnoVen Capital Kalaari Capital Norwest Venture Partners
InnoVen Capital, Kalaari Capital +1
05 Oct 2018
Series A $7.00M 2
Kalaari Capital Norwest Venture Partners
Kalaari Capital, Norwest Venture Partners
04 Apr 2017
Seed Round $2.00M 2
Kalaari Capital Norwest Venture Partners
Kalaari Capital, Norwest Venture Partners
13 Nov 2016

ElasticRun Alternatives & Competitors

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ElasticRun vs
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ElasticRun vs
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ElasticRun vs
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FAQ About ElasticRun

Pioneering Access.Transforming Lives.
ElasticRun was founded in 2016.
ElasticRun is headquartered in Pune, India.
ElasticRun operates in E-Commerce, Logistics and Platforms. Its work centres on B2B eCommerce platform, rural India, logistics and distribution and crowdsourced logistics network.
ElasticRun has approximately 3432 employees.
ElasticRun has completed 6 funding rounds, raising a total of $23.32B. The latest funding stage is Series E.
Top alternatives and competitors to ElasticRun include Tridex Bazaar, RouteKick, Dollar Fulfillment. These companies operate in related industries and serve comparable markets. You can compare them side by side on Bounce Watch.
ElasticRun and Tridex Bazaar are both companies in similar industries. Compare their funding, team size, growth signals, and market position on Bounce Watch to see which one fits your needs.

Source: BounceWatch company record for ElasticRun, https://bouncewatch.com/company/elasticrun, updated 20 May 2026. When citing, please name BounceWatch and link this page.

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